Senior Marketing Analyst

Jobtailor; Barcelona; Presencial; EUR 60.000 - 80.000; Jornada completa

Descripción de la vacante

Rover in Barcelona is seeking a senior Marketing Analytics contributor to own reporting, attribution and analysis that guides growth of customer lifetime value across our core marketplace and new brands.

You will partner with Lifecycle Marketing, Martech, and Analytics Engineering to expand multi-brand marketing, drive repeat bookings, and build trusted dashboards using SQL, Python/R and industry-standard BI tools.

Formación

• 3+ years using data to drive business impact in marketing, growth, or CRM.
• Strong SQL with complex queries on large datasets.
• Track record of building reporting dashboards trusted by stakeholders.
• Proficient in Python or R and end-to-end A/B testing.
• Excellent communication and collaboration with business teams.
• Experience with data visualization tools (Mode/Looker/Tableau).

Responsabilidades

• Own reporting, attribution, and analysis to grow customer lifetime value.
• Collaborate with Lifecycle Marketing, Martech, and Analytics Engineering.
• Drive repeat bookings and longer LTV across pet parents and sitters.
• Support expansion into multi-brand and international marketing.

Conocimientos

SQL

Python

R

A/B testing

Data visualization

Stakeholder communication

Herramientas

Mode

Looker

Tableau

Descripción del empleo

Responsibilities

• Own the reporting, attribution, and analysis that guide how Rover grows customer lifetime value across our core marketplace and our newer brands.
• Join Rover's Barcelona Marketing Analytics team as a senior individual contributor partnering closely with Lifecycle Marketing (our CRM / retention function).
• Help drive more repeat bookings and lengthen LTV across both pet parents and sitters.
• Report to the Manager of Marketing Analytics and partner with Lifecycle Marketing, Martech, and Analytics Engineering.
• Assist as we expand into multi-brand and international marketing.

Requirements

• 3+ years using data to drive business impact, ideally in a marketing, growth, or CRM context.
• Strong SQL, including complex queries on large datasets and reviewing others' code.
• A track record building reporting and dashboards stakeholders genuinely trust.
• Solid statistical grounding with Python or R, and experience owning A/B tests end-to-end.
• A clear communicator who enjoys partnering directly with business stakeholders.
• Experience with a data visualization tool (e.g., Mode, Looker, Tableau).