Senior Gaming Social Media Strategist

Scopely; Barcelona; On-site; EUR 55,000 - 75,000; Full time

Job summary

Scopely is seeking a data-driven Senior Social Media Manager for the Stumble Guys Marketing Team. You will own social strategies across key platforms, mentor teammates, and collaborate with Marketing, Product, and Creative teams to deliver live product campaigns while staying attuned to trends.

You will translate goals into social plans, manage content calendars, and oversee performance analytics to inform decisions and optimize results.

Qualifications

• Bachelor’s degree in Marketing, Communications, Social Media, or a related field.
• 5+ years of experience managing social media accounts and strategy, ideally in gaming or consumer tech.
• Strong analytical mindset with experience using social analytics tools and KPIs.
• Deep understanding of major platforms and their algorithms.
• Ability to lead and mentor others.
• Gaming experience is a plus.

Responsibilities

• Define social media strategy across platforms.
• Translate marketing goals into social plans aligned with calendars and roadmaps.
• Lead planning and coordination of campaigns to drive engagement and reach.
• Define content guidelines and ensure on-brand execution.
• Guide content partners and oversee daily posting and engagement.
• Own analytics framework; report KPIs and derive actionable insights.
• Run testing and experimentation; optimize content and strategy.
• Benchmark against competitors and present reviews to stakeholders.
• Stay ahead of trends and turn them into content opportunities.
• Collaborate with Marketing, Product, Creative, and Support teams.

Skills

Social strategy

Team leadership

Data analytics

Content planning

Campaign management

Education

Bachelor's degree

Tools

Looker

Hootsuite

Sprout Social

Level Up

Job description

Scopely is seeking a data-driven Senior Social Media Manager for the Stumble Guys Marketing Team. You will own social strategies across key platforms, mentor teammates, and collaborate with Marketing, Product, and Creative teams to deliver live product campaigns while staying attuned to trends.

You will translate goals into social plans, manage content calendars, and oversee performance analytics to inform decisions and optimize results.