Regional Marketing Manager

Insight Enterprises, Inc.; Madrid; Presencial; EUR 55.000 - 75.000; Jornada completa

Descripción de la vacante

Insight Enterprises in Madrid is seeking a Regional Marketing Manager to drive the regional marketing strategy and country-level plans across Spain, with collaboration across Italy and Spain. You will lead demand generation, pipeline growth, and brand awareness, working closely with Sales, Partner Marketing, and Performance teams to optimize ROI.

The ideal candidate combines strategic thinking with hands-on execution, thrives in fast-paced environments, and can influence senior stakeholders.

Formación

• Proven experience in B2B marketing.
• Experience with demand generation and digital marketing.
• Experience managing marketing budgets and driving ROI decisions.
• Experience working with local leadership and sales teams.
• Hands-on experience with marketing automation, content strategy, social media, and campaign analytics.

Responsabilidades

• Support the execution of regional marketing strategies aligned with business goals and revenue targets.
• Design and deliver demand generation campaigns to drive pipeline and measurable ROI.
• Partner closely with local Sales and Leadership teams for alignment and impact.
• Recommend and execute the most effective marketing mix (digital, events, partner campaigns, PR, social media).
• Monitor campaign performance and provide data-driven insights and optimization recommendations.
• Manage and optimize marketing budgets (including MDF) to maximize ROI.
• Collaborate with EMEA marketing teams to ensure cohesive execution.
• Work with external vendors and agencies to drive local marketing initiatives.
• Align with global marketing teams to share best practices and scale initiatives.

Conocimientos

B2B marketing

demand generation

digital marketing

campaign execution

marketing budgets

ROI analytics

marketing automation

content strategy

social media

campaign analytics

Descripción del empleo

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Regional Marketing Manager

Madrid, ES

Insight Enterprises is a Fortune 500 Solutions Integrator helping organizations accelerate transformation by unlocking the power of people and technology. With a 35-year foundation in hardware and software supply chain augmenting our deep expertise in cloud, data, AI, cybersecurity and intelligent edge, we guide organizations through complex digital decisions to achieve extraordinary results. The Marketing team serves as the face of Insight by promoting and supporting the company’s business strategy through a coordinated communications approach.

We are looking for a Regional Marketing Manager for Spain, to support the execution of the regional marketing strategy and country-level plans across Italy and Spain. This role will play a key part in driving lead generation, pipeline growth, and brand awareness, working closely with Sales, Partner Marketing, and Performance teams.

The ideal candidate combines strategic thinking with hands‑on execution, thrives in fast-paced environments, and has strong experience collaborating with senior stakeholders.

Key responsibilities

• Support the execution of regional marketing strategies aligned with business goals and revenue targets
• Design and deliver demand generation campaigns to drive pipeline and measurable ROI
• Partner closely with local Sales team and Leadership team to ensure strong alignment and impact
• Recommend and execute the most effective marketing mix (digital, events, partner campaigns, PR, social media)
• Monitor campaign performance and provide data-driven insights and optimization recommendations
• Manage and optimize marketing budgets (including MDF) to maximize return on investment
• Collaborate with EMEA marketing teams (Performance, Partner, Portfolio, Digital) to ensure cohesive execution
• Work with external vendors and agencies (PR, social media, creative) to drive local marketing initiatives
• Align with global marketing teams to share best practices and scale successful initiatives

Key success metrics

• Pipeline generated and lead conversion rates
• Marketing contribution to revenue
• ROI from campaigns and MDF investment
• Client advocacy and brand engagement
• Social media and PR impact within the region

Requirements

• Proven experience in B2B marketing, ideally within the technology sector
• Strong background in demand generation, digital marketing, and campaign execution
• Experience managing marketing budgets and driving ROI-focused decisions
• Demonstrated experience working with local leadership and sales teams, influencing stakeholders at different levels
• Hands‑on experience with marketing automation, content strategy, social media, and campaign analytics
• Native Spanish, fluent English, Italian is a plus
• Strong organizational skills and ability to manage multiple projects simultaneously

We believe that by giving you the freedom to think big and empower you to reach your full potential, together we will achieve the best outcomes. Along with excellent benefits and a compelling reward package, we offer the opportunity to work in a supportive environment with a high level of autonomy and creativity - there’s a reason our average employee tenure is over 6 years.

We strive to display our three core values of Hunger, Heart, and Harmony every day.

They represent and drive who we are here at Insight and by doing so we are doing amazing things. Insight started in a garage in 1988 and it is through harnessing our three core values that two brothers, Eric and Tim Crown, steered Insight to the Fortune 500 company it is today. We are now a Global IT Services and Solutions business, passionate about helping customers and the real people who sit behind them.

Insight is firmly committed to fostering an inclusive and equitable recruitment process.

We believe that diversity of abilities enriches our organization, and we genuinely value the unique talents, perspectives, and contributions that individuals with disabilities bring to our workplace. We strongly encourage all qualified candidates to apply. Any information shared regarding required adjustments or accommodations will be treated with the utmost confidentiality and used exclusively to ensure that every candidate is able to participate fully and perform at their best throughout the recruitment process.

COMPANY OVERVIEW:

What's so great about Insight's culture? The excitement. The energy. The way you can see success all around you – and find it for yourself. If you come to Insight with a strong work ethic and an eye for success, you'll find dozens of people reaching out to help you achieve your goal. This is a great opportunity to be part of, and drive, the future direction of Insight. We offer a competitive remuneration package and excellent benefits, with the chance to work in a rewarding environment and with a high level of autonomy and creativity. We receive high volumes of applications for many of our opportunities. Whilst we endeavour to respond to all candidates with any relevant experience, if you have not heard from us within 1 week, please consider that your application will not be progressed in relation to this role.

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Marketing Manager, Supply Chain Manager, Regional Manager, Pre-Sales, Supply Chain, Marketing, Operations, Management, Sales