OOH Channel Growth Lead

Bel; Madrid; Presencial; EUR 60.000 - 90.000; Jornada completa

Descripción de la vacante

Bel, based in Madrid, seeks an OOH Channel Sales Development Manager to accelerate growth by shaping channel strategies, expanding distribution and leading customer-focused initiatives. The role connects Marketing, Innovation and Global OOH teams to drive sustainable performance.

You will tailor activation plans, work with chefs and operators, and translate insights into actionable growth opportunities across Horeca, Foodservice and related OOH environments.

Formación

• 4-8 years in FMCG, Foodservice, Out-of-Home or related commercial environments.
• Experience with value-added food brands and categories driving growth.
• Exposure to wholesalers, distributors, Foodservice operators or OOH customers.
• Proven ability to develop commercial initiatives that drive profits.

Responsabilidades

• Develop and implement the OOH channel growth strategy aligned with company objectives.
• Identify growth opportunities by analyzing market dynamics, customer needs and channel trends.
• Lead activation programs, category growth initiatives and portfolio adaptation for local markets.
• Build relationships with distributors, operators and key decision makers.

Conocimientos

FMCG experience

OOH/ Foodservice

Excel

PowerPoint

Analytical skills

Cross-functional

English fluency

Herramientas

Excel

PowerPoint

Descripción del empleo

Bel, based in Madrid, seeks an OOH Channel Sales Development Manager to accelerate growth by shaping channel strategies, expanding distribution and leading customer-focused initiatives. The role connects Marketing, Innovation and Global OOH teams to drive sustainable performance.

You will tailor activation plans, work with chefs and operators, and translate insights into actionable growth opportunities across Horeca, Foodservice and related OOH environments.