Mobile Growth Manager - ASO

Phitur; Bellprat; A distancia; EUR 52.000 - 72.000; Jornada completa

Descripción de la vacante

Phiture, a mobile growth consultancy, seeks an ASO-focused Growth Manager to lead client ASO projects across App/Play stores and multiple markets. You will drive experiments, optimize listings, and report results to clients, aligning with broader growth strategies.

You will collaborate with senior consultants and Growth Leads, brief designers and translators on creative experiments, run A/B tests, monitor rankings and conversions, and contribute to Phiture’s ASO knowledge base with insights from

Formación

• 2+ years of experience in mobile marketing with an app publisher, tool agency, or similar.
• At least 1 year of experience in ASO
• Data-driven with Excel/Google Sheets and strong analytical skills
• Excellent communication and presentation skills for client discussions
• Team player with ability to give/receive feedback
• Strong knowledge of core mobile marketing methods and terminology
• Excellent verbal and written English language skills
• Flexible and thrives in a fast-paced environment

Responsabilidades

• Manage client accounts, leading ASO projects for diverse apps.
• Support ASO clients globally across markets and languages in regular meetings.
• Assist Senior Consultants and Growth Leads with ASO strategies and campaigns.
• Brief designers and translators on creative experiments and app store localization.
• Run experiments and A/B tests to optimize client results.
• Monitor keyword rankings, conversion rates and experiment effectiveness.
• Develop ASO methods and strategies for client success and competitive edge.
• Stay updated on ASO tools, technologies and best practices.
• Contribute content to the ASO knowledge base and Stack publication.

Conocimientos

ASO

Mobile marketing

Data analysis

Client communication

Team collaboration

English proficiency

Herramientas

Excel

Google Sheets

Descripción del empleo

Hi, we’re Phiture — the mobile growth consultancy working with the teams behind leading apps like Adobe, Headspace, and LEGO®. We’re setting the standard for growth in the brave new digital world, and we need great people to join our global team!

WHAT TO EXPECT:

We're looking for an ASO-focused Growth Manager to join our multidisciplinary marketing team at Phiture. You’ll be responsible for working on the App and Play Store presences of apps with millions of users, identifying areas for improvement, and communicating results to our clients. You’ll be driving forward individual ASO client projects while devising methods and strategies to ensure that future projects are a success. This role integrates seamlessly with the strategic execution of campaigns, ensuring comprehensive client support, optimization, and ongoing innovation within the ASO landscape.

WHAT YOU'LL DO:

• Manage client accounts, leading ASO projects for diverse apps.
• Support key ASO clients globally, across multiple markets and languages, as their main point of contact in regular client-facing meetings.
• Support Senior Consultants and Growth Leads in developing ASO strategies and executing campaigns based on them.
• Brief designers and translators on creative experiments and app store asset localization.
• Run experiments and A/B tests for optimal client results.
• Conduct check-ins with clients, presenting results and guiding them through methods and the ASO thought process.
• Monitor and report on keyword rankings, conversion rate, and experiment effectiveness.
• Devise ASO methods and strategies for client success and competitive edge.
• Continuously develop expertise in ASO and related areas, and stay updated on tools, technologies and best practices.
• Produce content and articles for our ASO knowledge base and ASO Stack publication.
• Stay updated on tools, technologies, and ASO best practices.

WHAT YOU BRING TO US:

• 2+ years of experience in mobile marketing with an app publisher, tool agency, or similar
• At least 1 year of experience in ASO
• A proven track record of being data-driven and experience analyzing data with Excel, Google Sheets, etc.
• Excellent communication and presentation skills. Ability to discuss results and challenges with clients
• Team player attitude, great at giving and receiving feedback as well as sharing knowledge
• Excellent knowledge of core mobile marketing methods and terminology
• Excellent verbal and written English language skills
• Flexible, adaptable, and driven - open to participating in a friendly but fast-paced environment

Nice to have:

• Experience with conversion topics and experimentation is a big plus

We encourage all qualified individuals to apply, regardless of their age, gender identity, ethnicity, sexual orientation, disability status, or religion. We celebrate diversity and are excited about building teams that represent a variety of backgrounds, perspectives, and skills. All employment decisions are based on qualifications, merit, and business needs.