Marketing Operations Specialist

Amenitiz; Barcelona; On-site; EUR 35,000 - 65,000; Full time

Benefits offered by this job

Extensive medical and wellness coverage

Stock Options

Daily fruits and Tuesday breakfasts

Monthly team-building activities

Access to salary anytime

Flexible remuneration options

Growth opportunities

Book purchasing for personal development

Job summary

Join a dynamic and innovative company as a Marketing Operations Specialist, where you will play a key role in optimizing marketing technology and analytics. This exciting position involves managing HubSpot, GA4, and GTM to drive data-driven decisions and enhance campaign performance. You'll collaborate with a passionate team in a vibrant Barcelona office, contributing to the growth of a leading SaaS company in the hospitality industry. If you're eager to make an impact and thrive in a fast-paced environment, this opportunity is perfect for you.

Qualifications

• 2+ years of experience in marketing operations or performance marketing.
• Hands-on experience with HubSpot, GA4, and GTM.

Responsibilities

• Manage and optimize HubSpot for automation and reporting.
• Own marketing analytics and ensure data integrity across platforms.

Skills

Marketing Operations

Data Analysis

Problem-Solving

UTM Parameters

A/B Testing

Education

Bachelor's Degree in Marketing or related field

Tools

HubSpot

Google Analytics (GA4)

Google Tag Manager (GTM)

Looker

Google Data Studio

Tableau

SQL

Python

Job description

At Amenitiz, we’re on a mission to simplify hospitality management, whether it's in the bustling streets of Paris or the serene Uyuni Salt Flats of Bolivia.

Empowering over 12,000 hoteliers worldwide, we’re more than just another SaaS scale-up—we’re revolutionizing one of the world’s oldest industries. With over $50 million raised from top-tier VCs who back disruptive giants like Alibaba, Toast, Zendesk, Delivery Hero, Revolut, and Loom, we've been recognized as a TravelTech Titan and one of Wired's hottest start-ups.

Our team, nearly 320 strong, based in beautiful Barcelona. At Amenitiz, we cultivate a culture of positivity and personal growth. Our team members are enthusiastic, thrive on ownership, and excel in collaboration. Every day, we lead by example, prioritizing client satisfaction and executing with excellence. We are committed to making a positive impact wherever we go.

About the role:

We are looking for a Marketing Operations Specialist to support and optimize our marketing technology stack, campaign tracking, and data-driven decision-making. This role will be instrumental in managing HubSpot, Google Analytics (GA4), Google Tag Manager (GTM), and other reporting tools, ensuring seamless marketing automation, accurate performance measurement, and data integrity.

If you are passionate about marketing technology, automation, and analytics, and want to work in a fast-paced environment where data drives impact, this role is for you!

Your mission:

• Manage & optimize HubSpot for automation, segmentation, lead nurturing, and reporting.
• Own marketing analytics, leveraging GA4, Google Tag Manager (GTM), and data dashboards to track performance.
• Ensure data integrity across HubSpot, Looker, and other platforms while improving lead handoff with Sales Ops.
• Support campaign optimization through A/B testing, attribution modeling, and performance tracking.
• Enhance tracking & reporting, integrating social media channels and maintaining marketing dashboards.

Your profile:

• 2 years of experience in marketing operations, performance marketing, or a similar role.
• Hands-on experience with HubSpot, Google Analytics (GA4), and Google Tag Manager.
• Strong understanding of UTM parameters, tracking pixels, and data attribution models.
• Experience integrating social media platforms into reporting dashboards.
• Proficiency in data visualization tools (Google Data Studio, Tableau, or similar).
• Analytical mindset, problem-solving skills, and ability to translate data into actionable insights.
• (Bonus) Experience with SQL, Python, or data warehouse tools for deeper marketing analytics.

Our Benefits:

• Extensive medical and wellness coverage to ensure you’re feeling great physically and mentally.
• We provide Stock Options that ensure you have ownership in our success.
• Our beautiful and spacious office is located right in the heart of Barcelona (Ronda de Sant Pere). Daily fruits, Tuesday breakfasts, Thursday after-office, and everyday sunshine and views at the rooftop.
• We do monthly team-building activities. From sailing the Mediterranean Sea and shows like Cirque du Soleil, to poetry, cooking, or magic workshops.
• Forget about waiting till the end of the month to get paid. Access your salary any day you want!
• ️Flexible remuneration: enjoy saving on restaurants, kindergarten, transport, and training.
• Exponential growth opportunities within an energetic, fast-growing, and international environment (35+ nationalities).
• Eager to be inspired and learn? We will buy ANY book you want, while also having a deep library with amazing knowledge to trigger your growth.

If you’re a strategic thinker with a passion for driving growth and innovation, we want to hear from you! Apply now to join our team and be a part of our exciting journey at Amenitiz!