Marketing Manager - Cardiovascular - Madrid

Jobrapido; Madrid; Presencial; EUR 110.000 - 150.000; Jornada completa

Descripción de la vacante

Jobrapido in Madrid is seeking a senior leader to steer the cardiovascular portfolio, aligning strategy with growth priorities and leading a team of Product Managers in long-term planning and launches.

You will shape brand positioning, omnichannel campaigns, and market insights to sustain performance across mature brands while coordinating cross-functional teams to optimize forecasting, P&L, and investments in a globally scaled environment.

Formación

• Bachelor’s degree in business, marketing, life sciences or related field is required.
• 5+ years of pharmaceutical marketing experience including Cardiovascular or related areas is preferred.
• Proven experience leading teams with strong leadership and coordination.
• Excellent strategic mindset with ability to formulate and execute long-term strategies.

Responsabilidades

• Set strategic direction for the cardiovascular portfolio aligned with business goals.
• Coach and develop a team of Product Managers to enable high-performance execution.
• Lead the 2027–2031 strategic plan for the cardiovascular area and identify growth opportunities.
• Oversee successful preparation and execution of product launches.
• Lead lifecycle management and optimization for mature brands.
• Provide strategic guidance on brand positioning, messaging, and omnichannel campaigns.
• Maintain deep understanding of market dynamics including competitors, pricing, and trends.
• Oversee forecasting to ensure accurate demand planning and minimize stock risks.
• Monitor P&L, A&P investments, and key KPIs across the portfolio.
• Drive cross-functional alignment with Sales, Medical, Regulatory, Market Access, Supply Chain and other stakeholders.
• Coordinate external agencies and suppliers for timely, high-quality marketing execution.
• Ensure excellence in congresses, events, promotions, and customer engagement.
• Support decision-making through performance analysis and market insights.
• Train and mentor team members to strengthen strategic capabilities and execution standards.

Conocimientos

Strategic leadership

Portfolio management

Cross-functional leadership

Product launches

Forecasting

P&L management

Brand positioning

Market insights

Stakeholder management

Travel availability

Educación

Bachelor's degree in business, marketing, life sciences, or relevant area

Descripción del empleo

In this role you lead the Cardiovascular portfolio, aligning strategy with Viatris’ growth priorities and long-term objectives. You’ll coach a team of Product Managers and drive multi-year planning and launches. You shape brand positioning, omnichannel campaigns, and market insights to sustain performance across mature brands. You will work cross-functionally to optimize forecasting, P&L, and investments, delivering high-impact initiatives in a globally scaled environment.

• Set strategic direction for the cardiovascular portfolio aligned with business goals
• Coach and develop a team of Product Managers to enable high-performance execution
• lead the 2027–2031 strategic plan for the cardiovascular area and identify growth opportunities
• Oversee successful preparation and execution of product launches
• Lead lifecycle management and optimization for mature brands
• Provide strategic guidance on brand positioning, messaging, and omnichannel campaigns
• Maintain deep understanding of market dynamics including competitors, pricing, and trends
• Oversee forecasting to ensure accurate demand planning and minimize stock risks
• Monitor P&L, A&P investments, and key KPIs across the portfolio
• Drive cross-functional alignment with Sales, Medical, Regulatory, Market Access, Supply Chain and other stakeholders
• Coordinate external agencies and suppliers for timely, high-quality marketing execution
• Ensure excellence in congresses, events, promotions, and customer engagement
• Support decision-making through performance analysis and market insights
• Train and mentor team members to strengthen strategic capabilities and execution standards
• Bachelor’s degree in business, Marketing, Life Sciences, or relevant area
• Desirable 5 years of pharmaceutical marketing experience including Cardiovascular or related areas
• Proven experience managing teams with strong leadership and coordination
• Strong strategic mindset with ability to formulate and execute long-term strategies
• Solid experience in product launches and pre-launch planning
• Experience xkdbapo managing mature brands and optimizing portfolio performance
• Strong knowledge of forecasting, business planning, and financial follow-up
• Experience in complex cross-functional environments
• Excellent project management and prioritization skills
• Strong analytical and problem-solving capabilities
• Excellent communication and stakeholder management skills
• Advanced English (written and spoken)
• Experience with omnichannel strategies and digital initiatives is desirable
• Availability to travel up to 20%
• leadership
• communication
• forecasting
• P&L management
• brand positioning and messaging