Let's Go!

Jobtailor; Barcelona; Presencial; EUR 60.000 - 80.000; Jornada completa

Descripción de la vacante

Jobtailor in Barcelona is seeking a data-driven Digital Analytics Specialist to analyze user behavior, define KPIs, and build dashboards that drive product optimization across markets.

You will collaborate with product, engineering, and business teams, design and support A/B tests, ensure data quality, and mentor others while advancing scalable analytics practices in cloud environments.

Formación

• Several years of experience in digital analytics, conversion analysis, product analytics, or experimentation in a digital/e-commerce environment.
• Strong tracking concepts, KPI frameworks, data quality, reporting, and analytics tools.
• Experience collaborating with developers and technical teams to document requirements and data flows.

Responsabilidades

• Analyze user behavior across digital platforms to drive data-driven decision-making.
• Identify optimization opportunities and measure impact of initiatives, with a focus on A/B testing.
• Partner with product, tech, and business stakeholders to define and improve analytics, tracking, and experimentation initiatives.
• Design, optimize, and document scalable tracking and measurement concepts and dashboards.
• Ensure data quality and usability for reporting and third-party integrations.
• Define relevant KPIs and provide actionable insights for product optimization.
• Support A/B test design, sample size planning, analysis methodology, and rollout recommendations.
• Collaborate across markets, platforms, and product areas to advance experimentation practices.
• Work hands-on with complex datasets, data pipelines, and cloud environments.

Conocimientos

Digital Analytics

A/B Testing

SQL

KPI Definition

Dashboard Creation

Stakeholder Management

Data Quality

Herramientas

Google Data Studio

Adobe Analytics

Firebase

Looker

Tableau

Power BI

GitHub

GitHub Copilot

Descripción del empleo

• Analyze user behavior across digital platforms to drive data-driven decision-making
• Identify optimization opportunities and measure the impact of strategic initiatives, with a strong focus on A/B testing
• Partner with product, technology, and business stakeholders to define, implement, and improve analytics, tracking, and experimentation initiatives
• Design, optimize, and document scalable tracking and measurement concepts
• Ensure data quality, consistency, and usability for reporting, analysis, experimentation, and third-party integrations
• Define relevant KPIs, build dashboards, and provide actionable insights and recommendations for product optimization
• Support A/B test design, sample size planning, KPI alignment, analysis methodology, result interpretation, and rollout recommendations
• Contribute to scalable experimentation practices, tooling, automation, and knowledge management across markets, platforms, and product areas
• Work hands-on with complex datasets, data pipelines, cloud environments, and analytics tools
• Collaborate with developers, Data Analysts, Data Engineers, the Product Owner, and global and local business departments
• Act as a trusted sparring partner, contribute to knowledge sharing, mentoring, and continuous improvement

Requirements

• Several years of experience in digital analytics, conversion analysis, product analytics, experimentation, or a similar data-focused role, ideally in an e-commerce or digital product environment
• Strong understanding of tracking concepts, KPI frameworks, data quality, reporting, and analytics tools such as Google Data Studio, Adobe Analytics, Firebase, Looker, Tableau, Power BI, or similar
• Strong experience with A/B testing or experimentation methodologies, including test setup, sample size considerations, KPI definition, statistical evaluation, interpretation of results, and communication of conclusions
• Strong hands-on experience with SQL, complex datasets, data pipelines, and cloud or data warehouse technologies such as Google Cloud Platform, BigQuery, or similar solutions
• Experience working with developers and technical teams, including documentation of requirements, tracking concepts, data flows, and implementation logic
• Familiarity with GitHub, GitHub Copilot, AI agents, reusable skills/workflows, or similar tools
• Strong stakeholder management and communication skills, with the ability to translate business needs into scalable analytical solutions and explain complex topics clearly
• High level of ownership, self-organization, curiosity, and ability to work independently and as part of technical and cross-functional teams

Core Competencies

Demonstrates expertise in digital analytics, A/B testing methodologies, and data quality management, with a strong ability to collaborate across teams to drive actionable insights and optimize product performance. Proficient in SQL and analytics tools, ensuring effective tracking and measurement in cloud environments.

Highest-signal resume keywords

• Digital Analytics
• A/B Testing Methodologies
• SQL
• Google Cloud Platform
• Stakeholder Management

Hard Skills

• Data Analysis
• Conversion Analysis
• Experimentation
• KPI Definition
• Statistical Evaluation
• Data Quality Management
• Dashboard Creation
• Complex Datasets
• Data Pipelines
• Cloud Technologies

Soft Skills

• Communication Skills
• Curiosity
• Self-Organization
• Mentoring
• Collaboration

Industry Keywords

• E-Commerce
• Digital Product
• Analytics Tools
• Experimentation Practices
• Tracking Concepts

Tools & Technologies

• Google Data Studio
• Adobe Analytics
• Firebase
• Looker
• Tableau
• Power BI
• GitHub
• GitHub Copilot