Growth-Driven Meta Media Buyer & Creative Strategist

Sweat Pants Agency LLC; Barcelona; On-site; EUR 45,000 - 85,000; Full time

Job summary

Sweat Pants Agency LLC is seeking a performance media buyer to drive growth for DTC/eCommerce brands through Meta ads. You will develop testing roadmaps, guide creative strategy, and communicate results to clients.

The role emphasizes strategic thinking, AI-driven optimization, and accountability for campaign outcomes. Ideal candidates have hands-on experience scaling eCommerce brands, can manage substantial ad budgets, and can operate with autonomy while delivering clear plans and next steps.

Qualifications

• Experience with Meta Ads for DTC/eCommerce brands is required.
• Ability to build testing roadmaps and guide creative strategy.
• Strong client communication and reporting skills.
• Familiarity with AI tools to optimize campaigns daily.

Responsibilities

• Own paid media strategy for DTC/eCommerce clients on Meta.
• Build creative testing roadmaps and briefs for editors.
• Manage ad budgets from $30k to $1m per client per month.
• Diagnose issues across creative, offer, and conversion across funnels.
• Communicate results, plans, and next steps with clients.
• Collaborate with UGC creators and direct content when needed.

Skills

Meta Ads

Paid media strategy

Analytics

Client communication

AI tools daily

Education

Bachelor's degree in Marketing or related field

Tools

Pipeboard

Claude AI

Job description

Sweat Pants Agency LLC is seeking a performance media buyer to drive growth for DTC/eCommerce brands through Meta ads. You will develop testing roadmaps, guide creative strategy, and communicate results to clients.

The role emphasizes strategic thinking, AI-driven optimization, and accountability for campaign outcomes. Ideal candidates have hands-on experience scaling eCommerce brands, can manage substantial ad budgets, and can operate with autonomy while delivering clear plans and next steps.