AI-Powered Meta Ads Strategist for DTC Growth

Sweat Pants Agency LLC; Málaga; On-site; EUR 30,000 - 1,000,000; Full time

Job summary

Sweat Pants Agency LLC is seeking a performance media buyer to drive growth for DTC/ecommerce brands via Meta ads. You will craft testing roadmaps, guide creative strategy, and clearly present results to clients.

A strong marketer mindset and daily AI usage are essential to scale campaigns and build repeatable frameworks. The role requires ownership, urgency, and the ability to move fast in a dynamic agency environment; prior ecommerce success is highly valued and you will collaborate with

Qualifications

• Experience scaling ecommerce brands and managing Meta Ads with real spend.
• Ability to build testing roadmaps and write effective briefs for editors.
• Strong communication with clients and cross-functional teams.

Responsibilities

• Own paid media strategy for DTC/eCommerce clients on Meta
• Build creative testing roadmaps and analyze what’s working
• Manage ad budgets ranging from $30k / mo to $1m / mo per client
• Diagnose the full funnel: identify whether creative, offer, or conversion
• Communicate results, plans, and next steps to clients
• Collaborate with UGC creators; source talent and scripts; guide editors

Skills

Meta Ads management

Data-driven decision making

Creative testing

Client communication

Strategic thinking

Tools

Pipeboard

Claude AI

Job description

Sweat Pants Agency LLC is seeking a performance media buyer to drive growth for DTC/ecommerce brands via Meta ads. You will craft testing roadmaps, guide creative strategy, and clearly present results to clients.

A strong marketer mindset and daily AI usage are essential to scale campaigns and build repeatable frameworks. The role requires ownership, urgency, and the ability to move fast in a dynamic agency environment; prior ecommerce success is highly valued and you will collaborate with