Global Agency Partnerships Manager

TikTok; Madrid; On-site; EUR 90,000 - 135,000; Full time

Job summary

TikTok Madrid is seeking an Agency Partner Manager to drive growth with global advertisers. You will build and manage relationships with media agencies, shape customer-led strategies, respond to RFPs, optimise bids, and grow revenue across campaigns.

You’ll collaborate with product, marketing, legal and engineering teams to deliver measurable results and compelling data-driven narratives for clients. Looking for a leader who can translate platform data into strategic business cases, influence

Qualifications

• Experience in digital media sales, ad tech, or programmatic advertising with agency relationships.
• Proven track record presenting to and influencing C-level executives.
• Experience managing multi-million dollar book of business and negotiating JBPs/trading agreements.
• Subject matter expertise in the digital funnel: auction/biddable media and social commerce (TikTok Shop).
• Ability to translate platform data, audience insights, and trends into compelling business cases for planners.
• Strong collaboration across product, ad ops, and marketing with cross-functional teams.
• Demonstrated ability to thrive in a fast-paced, ambiguous tech environment.
• Self-starter, fast learner with clear communication across parties during campaigns.

Responsibilities

• Establish and manage client relationships with media agencies.
• Develop and execute a customer-led growth strategy.
• Respond to inbound RFPs and deliver up-sell and always-on opportunities.
• Bid optimisation and budget management / pacing management.
• Build a pipeline of revenue and retain advertiser growth.
• Collaborate with internal teams globally across product, marketing, legal and engineering.
• Carry out health checks on campaigns to optimise performance against benchmarks.
• Facilitate clients' ad campaigns from start to finish; manage account operations.
• Plan and build data-driven pitches customized for clients' business problems.

Skills

Digital media sales

Agency relationships

C-level influence

JBPs & negotiations

Bid management

Data-driven storytelling

Cross-functional leadership

Fast learner

Job description

TikTok Madrid is seeking an Agency Partner Manager to drive growth with global advertisers. You will build and manage relationships with media agencies, shape customer-led strategies, respond to RFPs, optimise bids, and grow revenue across campaigns.

You’ll collaborate with product, marketing, legal and engineering teams to deliver measurable results and compelling data-driven narratives for clients. Looking for a leader who can translate platform data into strategic business cases, influence