Enterprise Demand Gen Content Strategist

Semrush Inc.; Barcelona; Sur place; EUR 40 000 - 60 000; Plein temps

Avantages offerts par ce poste

Unlimited PTO

Hobby & team building budget allowance

Employee Support Program

Loss of family member financial aid

Employee Resource Groups

Résumé du poste

Semrush is seeking a Content Strategist, Demand Generation to scale and optimize high-performing paid content across channels from our Barcelona location. You will translate product messaging into compelling ads, landing pages, and email copy that drive pipeline.

You'll work with the Content Team within Digital Marketing, reporting to the Content and Media Activation Team Lead and collaborating with Demand Gen, Enterprise Product Marketing, and Creative Agency to maintain a cohesive narrative

Qualifications

• 3–5 years of experience in content creation, digital marketing or performance-driven content roles.
• Experience targeting an enterprise audience for demand generation is preferred.
• Demonstrated copywriting skills translating product messaging into engaging ad content.
• Strong collaboration with cross-functional teams and stakeholders.
• Analytical approach to creative strategy and performance data.

Responsabilités

• Create high-converting demand gen content for paid channels and email.
• Translate enterprise product messaging into ads, landing pages and emails.
• Write copy and brief creative tasks to agencies, providing feedback on designs.
• Monitor performance data and adjust content assets based on pipeline results.
• Drive ideation balancing proven formats with experimentation of new content concepts.
• Collaborate with Demand Gen, Enterprise Product Marketing and Creative Agency for cohesive narratives.
• Maintain asset quality and brand consistency across multiple digital formats.

Connaissances

Copywriting

Content creation

Digital marketing

Enterprise demand generation

Cross-functional collaboration

Analytics

Portfolio management

Description du poste

Semrush is seeking a Content Strategist, Demand Generation to scale and optimize high-performing paid content across channels from our Barcelona location. You will translate product messaging into compelling ads, landing pages, and email copy that drive pipeline.

You'll work with the Content Team within Digital Marketing, reporting to the Content and Media Activation Team Lead and collaborating with Demand Gen, Enterprise Product Marketing, and Creative Agency to maintain a cohesive narrative