Ecommerce Paid Media & Growth Specialist

Huawei Consumer Business Group; Madrid; Presencial; EUR 36.000 - 60.000; Jornada completa

Descripción de la vacante

Huawei Consumer Business Group seeks a results-driven digital marketing specialist to drive e‑commerce campaigns in the Spanish market. You will manage SEM, CPS, and performance media, optimize budgets, and collaborate with product and operations teams to maximize ROAS.

The role requires strong analytics, fluency in Spanish and English, and hands-on experience with Google Analytics, ad platforms, and attribution tools. A focus on accuracy and cross‑functional coordination is essential.

Formación

• 3+ years of hands-on experience in E-Commerce Digital Marketing, Performance Marketing, or Paid Media Management, specifically targeting the Spanish market.
• Proven track record in managing SEM (Google Ads, Shopping), CPS/Affiliate Networks, and Performance Media/Paid Social.
• Strong analytical skills with Google Analytics, Excel, and attribution tools; familiarity with key metrics (Cost, CTR, CVR, ROAS, CPA).

Responsabilidades

• Plan, forecast, and manage quarterly and annual e-commerce paid marketing budgets across SEM, CPS, and other promotional resources.
• Develop traffic generation plans aligned with marketing calendar and product launches; optimize media channel allocation.
• Oversee SEM campaigns, write briefs for ad copy and assets, and ensure promo codes and discounts work correctly.
• Coordinate pre- and post-launch QA for campaigns and verify ad creatives, pricing, and landing pages.
• Lead performance reviews, track KPIs, and optimize campaigns to improve ROAS and CPA.
• Maintain communication with media partners, agencies, and internal teams to ensure smooth execution.

Conocimientos

SEM (Google Ads, Shopping)

CPS/Affiliate Networks

Performance Media

Google Analytics

Excel (Pivot Tables, VLOOKUP)

Attribution Tools

Spanish & English proficiency

Descripción del empleo

Huawei Consumer Business Group seeks a results-driven digital marketing specialist to drive e‑commerce campaigns in the Spanish market. You will manage SEM, CPS, and performance media, optimize budgets, and collaborate with product and operations teams to maximize ROAS.

The role requires strong analytics, fluency in Spanish and English, and hands-on experience with Google Analytics, ad platforms, and attribution tools. A focus on accuracy and cross‑functional coordination is essential.