CRM Data & Operations Specialist

Camper; Inca; Presencial; EUR 28.000 - 38.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Discounts on Camper products

Team outings and events

Immediate start date with a flexible.

Descripción de la vacante

Camper is seeking a CRM- and analytics-driven professional to support marketing initiatives across customer acquisition, engagement, and retention. You will coordinate campaigns across markets, monitor performance, and provide data-driven recommendations to optimize results.

With a focus on CRM platforms and data analysis, you will collaborate with cross-functional teams to ensure accurate tracking, reliable data, and clear KPI definitions.

Formación

• University degree in Marketing, Business Administration, Technology, Data/Analytics or related fields.
• At least 2 years of experience in CRM, digital marketing or marketing analytics.
• Experience with CRM platforms such as Emarsys, Salesforce Marketing Cloud, Braze, HubSpot or similar.
• Strong Excel/Sheets skills and ability to analyze performance metrics.

Responsabilidades

• Coordinate acquisition campaigns across markets and channels from briefing to setup of touchpoints.
• Monitor and analyze campaign performance; prepare reports and optimizations.
• Forecast monthly database growth and monitor acquisition budget.
• Extract and analyze data from multiple channels to support decision-making.
• Analyze A/B tests and document learnings for optimization hypotheses.
• Validate tracking and ensure data quality across CRM, GA4, BigQuery and reporting tools.
• Propose improvements to CRM reporting and define KPIs and measurement requirements.
• Work with Content, CRM, Legal, Data and Technology teams to measure campaigns.

Conocimientos

CRM platforms

Excel/Sheets

SQL

Data analysis

Collaboration

Problem solving

Data viz tools

Educación

University degree in Marketing/Business/Tech/Data

Herramientas

Emarsys

Salesforce Marketing Cloud

Braze

HubSpot

Descripción del empleo

Position Summary

Provide analytical and operational support across CRM initiatives to optimize customer acquisition, engagement, and retention.

Responsibilities

• Coordinate the execution of acquisition campaigns and customer acquisition initiatives across different markets and channels, ensuring their correct implementation from briefing through to the setup of the different acquisition touchpoints.
• Monitor and analyze the performance of acquisition campaigns, preparing regular performance reports, identifying trends, deviations and opportunities for improvement, and providing recommendations to optimize results.
• Support the forecasting of monthly database growth, as well as the planning, monitoring and analysis of the acquisition budget.
• Provide analytical support across the CRM team by extracting and analyzing data from different channels and initiatives, identifying trends, insights and opportunities for improvement to support decision-making.
• Analyze the results of A/B tests and other experimentation initiatives, documenting learnings and proposing new optimization hypotheses.
• Ensure data quality and reliability by validating the correct implementation of tracking and investigating issues and discrepancies across different data sources (CRM, GA4, BigQuery and reporting tools) in coordination with technical teams.
• Identify and propose improvements to CRM reporting systems and tools, as well as collaborate in defining new KPIs and measurement requirements.
• Work closely with the Content, CRM, Legal, Data and Technology teams to ensure the correct execution and measurement of campaigns.

Requirements

• University degree in Marketing, Business Administration, Technology, Data/Analytics or related fields.
• At least 2 years of experience in CRM, digital marketing or marketing analytics.
• Experience with CRM platforms such as Emarsys, Salesforce Marketing Cloud, Braze, HubSpot or similar.
• Good command of Excel or Google Sheets and ability to analyze performance metrics and draw conclusions. Experience with data visualization tools and knowledge of SQL will be considered a plus.
• Ability to work in a dynamic environment, manage different priorities and meet established deadlines.
• Interest in new technologies and Artificial Intelligence tools applied to data analysis and process optimization.
• Strong data analysis skills and ability to make decisions based on performance metrics and problem-solving skills.
• Knowledge of CRM systems and data analysis tools.
• Ability to manage multiple projects simultaneously.
• Strong communication skills and ability to collaborate effectively with cross-functional teams.
• Proactive mindset with a strong focus on continuous improvement.

What We Offer

• A dynamic and multicultural working environment that fosters teamwork, learning, and professional growth.
• Discounts on Camper products.
• Team outings and events.
• Immediate start date with a flexible schedule.
• You will be part of a leading company in the fashion sector, dynamic, innovative,highly aware and committed to sustainability, with a close and inspiring working environment.

Camper is committed to the goals of equal opportunities in order to create a diverse and inclusive business. We value the differences that diversity brings to our brand and uphold this as part of our company values.

We aim to provide a working environment that fosters inclusion, fairness, equity, and respect for social and cultural diversity and that is free from unlawful discrimination and harassment. Our recruitment process considers applicants without regard to gender, gender identity, sexual orientation, race, ethnicity, disabled status or any other characteristic protected by law.