Branding & Loyalty Programs Manager - Ingersoll-Rand

Jobrapido; Coslada; Presencial; EUR 60.000 - 80.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Private health insurance

Life insurance coverage

Pension plan

Flexible working arrangements

Employee stock programs

Descripción de la vacante

Ingersoll-Rand in Coslada, Spain, is seeking a Branding & Loyalty Programs Manager to lead initiatives across CSS EMEIA. This role emphasizes brand architecture, positioning, and coordinated marketing efforts across various functions.

The ideal candidate will have a Bachelor's degree and 5-10 years in brand management. Responsibilities include developing execution roadmaps, managing cross-functional projects, and optimizing brand performance through data analysis.

Formación

• 5–10 years in brand management, marketing, or loyalty programs.
• Experience managing complex cross-functional projects.
• Strong understanding of brand governance and customer lifecycle.

Responsabilidades

• Lead branding initiatives across CSS EMEIA for multiple portfolios.
• Drive brand architecture and positioning with cross-functional teams.
• Develop execution roadmaps and ensure timely delivery.

Conocimientos

Strategic thinking

Analytical decision making

Brand governance

Customer lifecycle management

Educación

Bachelor's degree in Marketing

Business Administration

Communications

Descripción del empleo

In this role, you will lead branding and loyalty initiatives across CSS EMEIA, shaping brand value propositions and ensuring consistent guidelines regionally. You will work closely with regional leaders and marketing teams to deliver brand architecture, positioning, and consolidations that drive commercial impact. You will design and manage loyalty programs to boost engagement, retention, and advocacy, using data to optimize outcomes. This is a cross-functional, regional role with a strong emphasis on governance, collaboration, and measurable impact. Join a mission-driven organization focused on brand excellence and customer lifecycle success.

• Private health insurance
• Life insurance coverage
• Pension plan
• Flexible working arrangements
• Employee stock programs and recognition initiatives
• Wellbeing and employee assistance programs
• Lead regional branding initiatives across CSS EMEIA for multiple portfolios (Compression and Air Treatment).
• Drive brand architecture, positioning, transitions, and consolidations with cross-functional teams.
• Develop execution roadmaps and ensure timely delivery across countries and channels. xqziphu
• Coordinate marketing, communications, legal, digital, operations, sales, and support activities for branding changes.
• Bachelor's degree in Marketing, Business Administration, Communications, or related field
• 5–10 years in brand management, marketing, customer engagement, or loyalty programs
• Experience managing complex cross-functional projects across multiple countries and stakeholders
• Strong understanding of brand governance, implementation, and customer lifecycle management
• Experience in a B2B industrial/manufacturing/engineering environment is preferred
• Experience supporting regional or global branding initiatives
• Strategic thinking
• Analytical and data-driven decision making
• Brand governance and implementation
• Brand metrics and KPI tracking

Branding & Loyalty Programs Manager - Ingersoll-Rand • Coslada, Spain