Barcelona-Based Lead Content Manager: Global Topic Pages

Porsche Digital; Barcelona; On-site; EUR 70,000 - 90,000; Full time

Job summary

Porsche Digital in Barcelona is seeking a Lead Content Manager for Content Marketing and Topic Pages. You will own the end-to-end lifecycle of content across Porsche.com, coordinating global rollouts and ensuring brand, UX, accessibility, and SEO standards across markets.

The role requires 5+ years in digital content leadership, strong English, and the ability to manage translations into up to 17 languages, with Storyblok as the CMS and Figma for wireframes.

Qualifications

• 5+ years in digital content management, content strategy, or editorial project leadership, ideally in a corporate, premium brand, or agency environment
• Solid understanding of UX, accessibility (A11Y), and SEO best practices
• Strong communication, leadership, and stakeholder management skills; strong written and spoken English, German is a plus
• Hands-on experience with headless CMS platforms (Storyblok is a strong plus)
• Comfortable in cross-functional, agile teams alongside developers, UX designers, and product managers
• Applicants should reside in Barcelona or be open to relocating to Barcelona

Responsibilities

• Own the end-to-end lifecycle of content marketing and topic pages, from concept development with the business units to global rollout in Storyblok
• Define information hierarchy, module selection, and page layouts in close collaboration with the UX team and the respective business units
• Wireframe (desktop and mobile) in Figma together with UX Designers
• Build content marketing and topic page masters in Storyblok, manage translations into up to 17 languages, and steer market approval through to go-live
• Orchestrate global rollouts (up to 92 market and language versions), including image and video integration, master data interface management, and go-live quality assurance
• Continuously evolve existing content marketing and topic pages based on stakeholder feedback, market requirements, and new module capabilities
• Coordinate between business units, Creative Lead, and the model page development team at defined touchpoints
• Identify opportunities for standardization and reusable content structures to improve scalability and time-to-market

Skills

Communication

Leadership

Stakeholder management

English proficiency

German (nice-to-have)

Education

University degree in Communications/Marketing/Digital Media

Tools

Storyblok

Figma

Job description

Porsche Digital in Barcelona is seeking a Lead Content Manager for Content Marketing and Topic Pages. You will own the end-to-end lifecycle of content across Porsche.com, coordinating global rollouts and ensuring brand, UX, accessibility, and SEO standards across markets.

The role requires 5+ years in digital content leadership, strong English, and the ability to manage translations into up to 17 languages, with Storyblok as the CMS and Figma for wireframes.