ASO Growth Strategist: App Store Performance & Testing

Weewoo; Madrid; Presencial; EUR 42.000 - 63.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Performance-based incentives

Professional development budget

Collaborative culture

Descripción de la vacante

Weewoo is seeking 4 dedicated ASO Specialists to join our Marketing team in Madrid. You will own app store visibility, blending data-driven keyword strategy with creative conversion rate optimization to grow a diverse portfolio of apps globally.

You will conduct persona research, run advanced A/B tests, draft and localize titles and descriptions across regions, and collaborate with design for high-performing screenshots and videos.

Formación

• 4 dedicated ASO specialists to join the Marketing team.
• Fluent English is required.
• Strong experience with A/B testing and data analysis.
• Proficiency with ASO tools such as AppTweak, Sensor Tower, or MobileAction.
• Deep understanding of Apple App Store and Google Play Store algorithms.

Responsabilidades

• Conduct comprehensive keyword research to identify high-growth opportunities.
• Draft and localize optimized titles, subtitles, and descriptions across regions.
• Execute Store Listing A/B tests using Google Play Experiments and PPO.
• Coordinate with design teams for high-performing screenshots and videos.
• Perform persona research and competitor benchmarking to refine strategy.
• Analyze portfolio-wide performance to prioritize optimization efforts.

Conocimientos

ASO

A/B testing

Keyword research

Localization

Data analysis

Google Play

Apple App Store

AppTweak/Sensor Tower/MobileAction

English fluency

Portfolio management

Herramientas

AppTweak

Sensor Tower

MobileAction

Google Play Console

Apple App Store Connect

Descripción del empleo

Weewoo is seeking 4 dedicated ASO Specialists to join our Marketing team in Madrid. You will own app store visibility, blending data-driven keyword strategy with creative conversion rate optimization to grow a diverse portfolio of apps globally.

You will conduct persona research, run advanced A/B tests, draft and localize titles and descriptions across regions, and collaborate with design for high-performing screenshots and videos.