Sales Insights & Segmentation Analyst

Faerch Group; Holstebro Kommune; On-site; DKK 600,000 - 900,000; Full time

Job summary

Faerch Group in Denmark is seeking a Sales Analytics professional to design and maintain customer segmentation models, translating outputs into clear service and go-to-market strategies. You will analyze sales performance across regions and channels, build dashboards with KPI visibility (pipeline health, revenue attainment, win/loss, cost to serve), and run ad hoc analyses to support commercial decisions.

This on-site role requires close collaboration with Sales, Marketing, Finance and

Qualifications

• Bachelor's degree in Business, Economics, Data Science or related field.
• 3–5 years of experience in sales analytics, commercial analytics, or business intelligence in a B2B manufacturing or packaging environment.
• Proven experience in customer segmentation and translating analytical outputs into commercial recommendations.
• Strong commercial mindset with understanding of revenue, margin, volume, pricing and growth opportunities.
• Strong proficiency in Excel, SQL, and at least one BI platform (Power BI).
• Ability to communicate complex data clearly to non-technical, senior audiences.
• Fluency in English.

Responsibilities

• Design and maintain customer segmentation models and sales reporting frameworks.
• Translate segmentation outputs into clear service and go-to-market strategies for the sales team.
• Analyze sales performance across regions, channels, customer segments, and product lines to identify trends, risks, and opportunities.
• Define and develop dashboards with real-time visibility into KPIs (pipeline health, revenue attainment, win/loss, cost to serve).
• Conduct ad hoc deep-dive analyses to support commercial decisions such as pricing, territory planning, and go-to-market strategy.
• Present insights and recommendations to senior stakeholders and collaborate cross-functionally with Sales, Marketing, Finance and Operations.

Skills

Excel

SQL

Power BI

Communication

Stakeholder management

English fluency

Education

Bachelor's degree in Business, Economics, Data Science

Tools

Power BI

Dynamics CRM

Excel

Job description

Faerch Group in Denmark is seeking a Sales Analytics professional to design and maintain customer segmentation models, translating outputs into clear service and go-to-market strategies. You will analyze sales performance across regions and channels, build dashboards with KPI visibility (pipeline health, revenue attainment, win/loss, cost to serve), and run ad hoc analyses to support commercial decisions.

This on-site role requires close collaboration with Sales, Marketing, Finance and