David Kennedy Recruitment is working with a fast-growing international AI company to recruit a Performance Marketer — Junior · Adult RTB for its Growth team.
Position: Performance Marketer Junior · Adult RTB Location: Europe, Remote Employment type: B2B engagement preferred Remuneration: Competitive total package .
DUTIES AND RESPONSIBILITIES
- Launch and optimize adult acquisition campaigns
- Monitor performance by traffic source, placement, format, market and creative
- Reallocate spend based on CPA, conversion and traffic quality
- Identify weak placements, fraud and low-quality traffic
- Contribute to creative hypotheses and testing plans
- Evaluate performance beyond clicks and registrations
- Analyze subscription conversion and customer quality
- Maintain accurate campaign tracking and reporting
- Communicate results and recommended actions clearly
- Progressively develop toward independent ownership of substantial campaign budgets.
REQUIREMENTS
- Recent, direct campaign execution experience
- Personal responsibility for campaigns or a defined portion of advertising spend
- Evidence of making campaign optimization decisions
- Understanding of CPA, conversion, ROAS and basic LTV
- Meaningful involvement in creative testing
- Strong numerical reasoning
- Clear communication skills
- Fast learning ability and high ownership
- B2C or DTC experience
- Full comfort working directly with explicit creatives
- Experience with adult acquisition, native, push or RTB traffic is an advantage
- Familiarity with platforms such as TrafficJunky, ExoClick, TrafficStars, Clickadu, PropellerAds, Adsterra or TrafficFactory is an advantage
- Experience with Taboola, Outbrain or MGID is an advantage
- Familiarity with Voluum, Binom or RedTrack is an advantage
- Understanding of server-to-server postbacks, sub-ID and placement-level tracking is an advantage
- Experience in mobile gaming, performance marketing, mobile-growth agencies, consumer subscription apps or iGaming and online betting is relevant
- Experience in dating and social apps, DTC, e-commerce or other high-volume B2C subscription businesses is also relevant
- Willingness to work under a B2B contractor arrangement.
BENEFITS
- Competitive salary package
- Fully remote working opportunity
- B2B contract
- Opportunity to progressively take ownership of larger acquisition budgets
- Hands-on exposure to international performance marketing and RTB acquisition
- High-growth AI environment
- And many more!!!