Key Account Manager - Nordics

ZURU; København; On-site; DKK 600,000 - 800,000; Full time

Benefits offered by this job

Competitive salary

Regional ownership across multipleNord

Visible impact with regional seniority

Fast decision cycles

Momentum brands and own manufacturing

Job summary

ZURU Edge is seeking a Key Account Manager Nordics to lead major retailers and distributors across the Nordic markets. You will own the relationship, drive sales and profit growth, and identify new business opportunities with cross-functional teams.

Reporting to the Head of Sales Benelux and Nordics, this role demands strategic influence and regional leadership. Ideal candidates have 3–5 years in FMCG KAM, strong knowledge of Nordic retail dynamics, and fluency in English.

Qualifications

• Bachelor’s degree in Business or Marketing is required.
• 3–5 years in key account management within FMCG.
• Strong understanding of Nordic retail markets and consumer trends.
• Excellent communication and negotiation skills in English.
• Structured, independent work style with ability to优prioritize.

Responsibilities

• Develop and maintain relationships with major retailers and distributors in the Nordics.
• Drive sales growth and profit targets through account management.
• Lead range reviews, negotiations, and promotional planning across the region.
• Collaborate with marketing, logistics, and product development for seamless execution.
• Provide accurate forecasts and report performance against targets.

Skills

Nordic market knowledge

English fluency

Negotiation skills

Planning & prioritization

Data-driven insights

Travel across Europe

Cross-functional collaboration

Education

Bachelor's degree in Business/Marketing

Master’s degree (a plus)

Job description

ZURU is on a mission to disrupt industries, challenge the status quo, and catalyze change through radical innovation and advances in automation. This is in play in different pillars of the company: ZURU Toys are re-imagining what it means to play; ZURU Tech is shaping a better future by leading the next building revolution; and ZURU Edge is pioneering new-generation FMCG brands to better serve modern consumers.

Founded in 2003 by EY Entrepreneur of the Year and World Entrepreneur Hall of Fame brothers Nick and Mat Mowbray, ZURU has quickly grown to a team of over 5,000 direct and indirect members across more than 30 international locations.

ABOUT ZURU EDGE

ZURU Edge is the FMCG arm of ZURU Group - a founder-led, vertically integrated business that designs, manufactures and sells its own consumer brands. We do not acquire heritage brands and manage their decline; we build new ones and put them into retail at a speed most consumer goods companies cannot match. Rascals, Millie Moon, Monday Haircare, Daise, Gumi Yum Surprise and Bonkers all compete in categories where execution and pace decide the winner.

YOUR ROLE

As our Key Account Manager Nordics, you will lead the account management for major retailers and distributors in the Nordic markets. You are responsible for establishing and nurturing strong business relationships, drive sales and profit growth across your assigned accounts, and identify new business opportunities. Once priorities have been aligned, you are the owner of your assigned business and responsible to deliver on aligned targets in the Nordics region. You will work in close and cross-functional collaboration with our global teams. In this role, you will directly report to the Head of Sales Benelux and Nordics.

CORE ROLES AND RESPONSIBILITIES

1. Key Account Management:
   • Develop and maintain strong relationships with major retailers and distributors.
   • Drive sales growth and profit targets through effective account management.
   • Identify and capitalize on business development opportunities within existing key accounts.
   • Lead range reviews and listing negotiations: build the category argument, own the commercial case, and close it.
   • Design and manage the promotional calendar across the region, with post-evaluation feeding the following year's plan.
2. Market Analysis and Strategy:
   • Conduct thorough market analysis to understand customer needs, industry trends, and competitive landscape.
   • Develop and implement effective sales and marketing strategies to maximize Zuru Edge's market share.
3. Multilingual Communication:
   • Utilize fluent language skills, particularly in English (additional languages are a plus), to effectively communicate with clients and internal stakeholders.
   • Conduct negotiations, presentations, and business discussions in a professional and culturally sensitive manner.
4. Forecasting and Reporting:
   • Prepare accurate sales forecasts and reports to aid in strategic decision-making.Monitor and analyze sales performance against targets, identifying areas for improvement and implementing corrective actions.
5. Cross-Functional Collaboration:
   • Collaborate with internal teams such as marketing, logistics, and product development to ensure seamless execution of strategies and initiatives.
   • Provide feedback from key accounts to inform product development and improve overall customer satisfaction.
   • Represent the Nordics internally: senior leadership should hear the region's story from you, with the numbers behind it.

SKILLS & EXPERIENCE REQUIRED

• Bachelor's degree in Business, Marketing, or a related field. Master’s degree is a plus.
• 3-5 years experience and proven track record of success in key account management within the FMCG industry.
• Strong understanding of the Nordic retail markets and consumer trends.
• Excellent communication and negotiation skills, with fluency in English (additional languages are a plus).
• Structured, independent way of working and the ability to effectively prioritize across several business needs.
• Analytical mindset with the ability to translate data into actionable insights.
• Ability to travel within Europe as needed.

WHAT WE OFFER

• Competitive salary.
• A region, not an account. Several markets, full commercial ownership, and the mandate to redesign how we go to market rather than to defend a plan someone else wrote.
• Visible impact. The Nordic result is small enough that what you do shows up clearly, and important enough that senior leadership watches it.
• Short lines to decisions. Proposals are answered in hours, not weeks.
• Brands with momentum. A portfolio in fast-moving categories, backed by a business that owns its own manufacturing and can move at unusual speed on product and price.

LIFE@ZURU

At ZURU, we have cultivated a high-performing culture that encourages excellence. Our team works towards ambitious goals, learning, performing, and improving together, all while having fun. We empower talented individuals to do their best work every day.

At ZURU, you get out what you put in. You are responsible for driving your own career and we provide the platform to achieve it. As ZURU is on such a fast growth trajectory, there are opportunities here that you won’t find anywhere else.

We recognise that ZURU’s success stems from our people and you can only be at your best when you are looking after yourself. ZURU encourages all our team members to invest in their wellbeing by providing an array of benefits and tools.

Culture for Growth

a high-performance environment with opportunities to stretch and succeed

Global Opportunities

work with colleagues and partners across Europe, Asia and the US

A-Player Team

collaborate with some of the best talent in the industry

ZURU – Tomorrow Reimagined

ZURU.com