Head of Marketing — B2B Content & Demand Growth

Radiant; København; On-site; DKK 900,000 - 1,300,000; Full time

Job summary

Radiant in Denmark is seeking a Head of Marketing to elevate our content, turn attention into demand and scale what performs. You will own B2B content, thought leadership and demand generation, working closely with the CEO and Partners to position Radiant as a leading force in sales excellence.

You will lead two Marketing Consultants, shape messaging, manage events, client cases and both organic and paid distribution, building a measurable funnel from awareness to pipeline.

Qualifications

• You understand B2B marketing and how to turn expertise into content that drives demand and business results.
• You combine strategic thinking with hands-on execution and strong collaboration with leadership.
• You excel in B2B content, demand generation, thought leadership, distribution, and data-driven performance.

Responsibilities

• Lead B2B content and thought leadership initiatives.
• Oversee CEO and Partner content, especially LinkedIn.
• Manage client cases and customer proof.
• Lead events and both paid and organic demand generation.
• Own website, GEO and conversion efforts.
• Drive content multiplication and distribution.
• Own marketing performance and attribution.
• Manage two Marketing Consultants on the team.

Skills

B2B content

Demand generation

Thought leadership

Paid and organic distribution

Data and performance

Job description

Radiant in Denmark is seeking a Head of Marketing to elevate our content, turn attention into demand and scale what performs. You will own B2B content, thought leadership and demand generation, working closely with the CEO and Partners to position Radiant as a leading force in sales excellence.

You will lead two Marketing Consultants, shape messaging, manage events, client cases and both organic and paid distribution, building a measurable funnel from awareness to pipeline.