Freelance B2B Marketing Lead - Multichannel Campaigns

Jelber

København

Hybrid

DKK 827,000 - 1,240,000

Full time

8 days ago
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Job summary

Jelber is seeking a Freelance Marketing Manager to join its global B2B marketing team for maternity cover. The role is hands-on, with close ties to the business, the internal marketing team, and external agencies.

Based in Denmark, you will lead the first paid campaign for a new business unit and drive multichannel campaigns from strategy to execution. Key responsibilities include coordinating ongoing marketing activities, tracking performance, and turning insights into practical next steps.

Qualifications

  • Proven track record in a B2B marketing role within an international corporate environment.
  • Strong understanding of B2B buying processes and multichannel campaigns.
  • Experience managing agencies and working with commercial teams.

Responsibilities

  • Plan, coordinate, and execute ongoing B2B marketing activities across relevant channels.
  • Take over and manage the business unit’s first paid campaign with external agencies.
  • Track campaign performance and apply insights to future activities.
  • Orchestrate multichannel campaigns for different audiences and stages of the buying process.
  • Collaborate with commercial stakeholders to align activities with priorities.
  • Brief external agencies and act as sparring partner on recommendations.

Skills

B2B marketing
Campaign management
Multichannel marketing
Agency liaison
Strong communication

Tools

Paid media

Job description

Jelber is seeking a Freelance Marketing Manager to join its global B2B marketing team for maternity cover. The role is hands-on, with close ties to the business, the internal marketing team, and external agencies.

Based in Denmark, you will lead the first paid campaign for a new business unit and drive multichannel campaigns from strategy to execution. Key responsibilities include coordinating ongoing marketing activities, tracking performance, and turning insights into practical next steps.

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