Country Director, Relation Sales

SAM International; Snoghøj; On-site; DKK 1,300,000 - 1,600,000; Full time

Benefits offered by this job

Competitive compensation package

Long-term incentives

International platform with strong capabilities

Job summary

SAM International is seeking a Country Director for Relation Sales Denmark to lead the commercial transformation in a high-impact leadership role. You will take full responsibility for the Danish Relation Sales business and develop a high-performing organization of over 60 employees. The ideal candidate will bring senior leadership experience in the IT sector, with a strong focus on driving growth, increasing profitability, and building key customer relationships. A competitive salary package with bonuses is offered, reflects the strategic importance of this role in shaping Dustin's future.

Qualifications

• Senior leadership experience in IT or technology sector.
• Full P&L responsibility.
• Ability to lead through leaders in a matrix organization.

Responsibilities

• Drive growth and transformation of Relation Sales Denmark.
• Lead and develop a high-performing organization of 60+ employees.
• Manage commercial performance and KPI discipline.

Skills

Commercial mindset

Analytical skills

Leadership

B2B sales understanding

Change management

Job description

Are you a commercially driven leader with a proven ability to drive transformation in a complex, international matrix organization? Do you thrive in a low-margin IT partner environment where execution, discipline, and customer value creation define success?

This is a unique opportunity to take on a key leadership role and make a lasting impact in one of the Nordics’ leading IT companies.

A high-impact leadership role

As Country Director – Relation Sales Denmark, you will take full commercial responsibility for the Danish Relation Sales business (excluding transactional/online sales) and play a pivotal role in shaping Dustin’s future market position.

You will lead and develop a high-performing organization of 60+ employees and work closely with both the broader Danish organization and an international sales leadership team. This is a role with real visibility, influence, and expectations - where you are empowered to challenge, transform, and deliver.

Your mission: drive growth through transformation

Your core mandate is to lead a commercial transformation - where relationship-based sales and digital capabilities go hand in hand, and where services and solutions play an increasingly central role in customer value creation.

Key priorities include:

• Full P&L ownership of Relation Sales Denmark including driving growth, profitability and execution of Dustin’s transformation agenda
• Strengthening Dustin’s market position across SMB and large corporate/public segments
• Elevating commercial performance through strong KPI management and pipeline discipline
• Increasing the share of services and solutions (cloud, security, managed services, etc.)
• Driving cross-functional collaboration and operational excellence, combining local leadership autonomy with strong collaboration across the Nordics and Benelux to influence broader strategic priorities
• Building and maintaining executive-level relationships with key customers and partners

At the same time, you will play a key role in shaping a high-performance culture defined by accountability, clarity, and continuous improvement.

What it takes to succeed

You likely bring senior leadership experience from the IT or technology sector - ideally within a low-margin, high-volume environment where commercial rigor is essential.

You bring:

• A strong track record with full P&L responsibility
• A highly commercial mindset combined with solid analytical and financial acumen
• Proven experience driving cultural transformation and change management
• The ability to lead through leaders and create alignment in a matrix organization
• Deep understanding of B2B sales - both relationship-driven and digital
• Experience working in an international context with cross-border collaboration

Personally, you are a clear, decisive, and results-oriented leader. You balance high expectations with the ability to inspire and develop your organization - and you remain focused and resilient in a dynamic, demanding environment.

Why Dustin?

At Dustin, you join a company built on strong values and a pragmatic mindset: Keep it simple. Strive to improve. Challenge all costs. Win as a team.

You can expect:

• A strategic and highly visible leadership role
• The opportunity to shape Dustin’s growth journey in Denmark
• An international platform with strong capabilities and resources
• A culture defined by engagement, ownership, and ambition
• A competitive compensation package including bonus and long-term incentives

Ready to make your mark?

If you are motivated by driving results through people, transformation, and commercial excellence - and want to play a key role in shaping the future of Dustin in Denmark - this is your opportunity