Vice President, Growth (All Genders)

zooplus SE; München; Hybrid; EUR 90.000 - 150.000; Vollzeit

Zusammenfassung

A leading company in e-commerce is seeking a Vice President of Growth to drive customer acquisition, retention, and overall growth across Europe. This senior role involves leading a multidisciplinary team and ensuring data and technology underpin operational success. The ideal candidate will have a proven record in digital growth and CRM, capable of managing both online and offline channels effectively.

Leistungen

28 vacation days, plus extra time off on specific holidays

Corporate gym memberships

Company mobile phone for work and personal use

Internal and external training

Team events

Qualifikationen

• 10+ years in digital growth, CRM, or campaign operations.
• Experience in e-commerce, marketplaces, or subscription-driven businesses.
• Proven track record of scaling acquisition and retention efforts.

Aufgaben

• Lead digital acquisition channels focusing on CAC efficiency.
• Oversee ATL activities and investment strategy.
• Grow and inspire a multidisciplinary team.

Kenntnisse

Digital growth

CRM

Leadership

Analytical mindset

Cross-functional collaboration

Jobbeschreibung

We’re looking for a Vice President of Growth (All Genders) to lead the engine behind how we acquire, convert, and retain customers across Europe. This is a senior, cross-functional leadership role with responsibility for digital acquisition, CRM, offline / ATL, and campaign operations — including the newly integrated content and campaign management team.

You’ll combine deep functional expertise with the leadership ability to build high-performing teams, break silos, and align efforts around one shared goal : scalable, profitable customer growth.

In this role, you will set the strategy and executional tempo across performance marketing, lifecycle, and campaign delivery. You’ll continuously seek out new growth levers, drive operational excellence, and ensure that data, automation, and technology are at the core of how we work.

What You’ll Do

You’ll lead a broad portfolio of customer growth drivers :

• Performance marketing : Own and scale our Digital acquisition channels — search, social, programmatic, affiliate — with a relentless focus on CAC efficiency, reach, and quality traffic.
• CRM & lifecycle : Shape how we engage and retain customers through data-driven, personalized communication strategies that maximize customer lifetime value.
• Offline & ATL : Oversee ATL activities (TV, OOH, audio, print), working with our in-house agency and analytics teams to define investment strategy and measure incremental impact.
• Content & campaign operations : Lead the central campaign execution function, driving automation, process excellence, and tooling across markets and channels.

You’ll also be responsible for :

• Team leadership : Grow and inspire a multidisciplinary team. Provide clarity and direction, while fostering a culture of ownership, experimentation, and impact.
• Cross-functional collaboration : Act as a key connector across Product, Merchandising, Analytics, Brand, and CX to align on inputs and deliver against shared commercial goals.
• Data and decision-making : Use insight, not instinct. Lead with numbers, and build the frameworks needed to track, optimize, and communicate performance clearly.

Qualifications

• 10+ years in digital growth, CRM, or campaign operations — ideally in e-commerce, marketplaces, or subscription-driven businesses
• Proven track record of scaling acquisition and retention efforts across both digital and offline channels
• Experience leading campaign / content operations with a focus on process, automation, and cross-market enablement
• Strong people leadership and ability to inspire teams and influence across the organization
• Analytical mindset with commercial sharpness — you’re comfortable with CAC, CLV, incrementality, and trade-offs
• Bias for action and continuous improvement, paired with the ability to set a long-term vision

Additional Information

With more than 1,000 passionate professionals located across 6 European offices, we believe our success comes from working together and leveraging our international strengths. Expect a hybrid work setup : 60% in-office, 40% remote , collaborating with colleagues across locations.

Our benefits :

Internal and external training

Team events

LI-Hybrid

28 vacation days and days off on 24th and 31st of December

Corporate rates at a local gym chain (Body & Soul)

Company mobile phone for work and personal use

Want to know more? Learn more about zooplus here , and check out our LinkedIn , Instagram , TikTok , and YouTube to get a glimpse into the zooplus culture.

zooplus is committed to equal opportunity. We value and embrace diversity and inclusion of all Team Members.

zooplus is committed to equal opportunity. We value and embrace diversity and inclusion of all Team Members.