Teamlead Social Media Marketing (m/f/d) - Munich

Online Birds GmbH; München; Vor Ort; EUR 60.000 - 80.000; Vollzeit

Zusammenfassung

An established industry player is seeking a dynamic team leader for their social media marketing department. This role involves leading a talented team, managing key accounts, and continuously developing innovative strategies for clients. The ideal candidate will have a strong background in social media marketing, with a focus on performance and data-driven optimization. You will be responsible for analyzing marketing measures, conducting workshops, and ensuring effective communication with clients. If you are passionate about social media and eager to make an impact in a fast-paced environment, this opportunity is perfect for you.

Qualifikationen

• 3-5 years of experience in social media marketing with leadership experience.
• Strong analytical skills and proficiency in performance marketing.

Aufgaben

• Lead a team in social media marketing and manage key accounts.
• Develop and implement social media strategies for clients.

Kenntnisse

Social Media Marketing

Project Management

Key Account Management

Data Analysis

Team Leadership

Performance Marketing

Budget Allocation

A/B Testing

Fluent in German

Fluent in English

Ausbildung

Bachelor's degree in Business Administration

Equivalent professional training

Tools

MS Office

Adobe Lightroom

Canva

Jobbeschreibung

Your tasks

• Teamlead of a team in the social media marketing department
• Project management & key account management
• Continuous further development of the social media division (e.g. development & introduction of new products and professional development of employees)
• (Further) development of dedicated social media strategies for clients
• Editorial social media support & conception, optimization & analysis of social media ads
• Implementation of content & social media workshops with customers
• Analyzing the success of implemented marketing measures and deriving recommendations for action

Your profile

• Completed Bachelor's degree (e.g. business administration, media, information science, tourism management) or equivalent professional training
• At least 3-5 years of experience in social media marketing
• Initial experience as (deputy) team leader
• In-depth knowledge of social media ads with a focus on media buying, performance marketing and data-driven optimization
• Experience in strategic planning, implementation and scaling of campaigns on platforms such as Meta, TikTok, LinkedIn and other relevant channels
• Confident with bid strategies, budget allocation and A/B testing to continuously improve performance
• Confident handling of MS Office and good knowledge of image editing software (Adobe Lightroom, Canva, etc.)
• Analytical skills and enjoy working with numbers
• Organizational talent as well as precise, independent & conscientious way of working
• Willingness to learn and develop
• Fluent language skills in German & English and enjoy communicating with colleagues, partners & customers at home & abroad

Your contact person

Marina Schmidt, Senior Talent Acquisition Managerin