Student - Digital & Web Marketing (d/f/m)

Personio; München; Vor Ort; EUR 60.000 - 80.000; Teilzeit

Zusammenfassung

Join Personio as a Digital & Web Marketing student where you'll contribute to exciting marketing strategies and processes. You will engage in hands-on tasks like content creation, trial account management, and performance analysis. Embrace opportunities to learn in a supportive, fast-paced environment with an international team dedicated to growth.

Leistungen

Flexible working arrangements

Subsidy for public transportation or gym membership

Stylish open office spaces with snacks

Continuous feedback with your manager

Internal knowledge-sharing sessions

Qualifikationen

• Passionate about digital marketing and process automation.
• Experience in B2B environment is a plus.
• Strong communication and proactive approach.

Aufgaben

• Maintain and optimize trial accounts in multiple languages.
• Create follow-up email campaigns and in-app content.
• Support Performance Marketing with campaign execution.

Kenntnisse

Digital Marketing

Communication

Project Management

Analytical Skills

Ausbildung

Registered student in marketing, media, or communication studies

Tools

Google Analytics

Hubspot

Contentful

Amplitude

Jobbeschreibung

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Client:

Personio

Location:

Job Category:

Other

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EU work permit required:

Yes

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Job Reference:

a6f1ff2e80cb

Job Views:

3

Posted:

21.06.2025

Expiry Date:

05.08.2025

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Job Description:

The Role: How you'll make an impact at Personio

We are Marketing. As a team, we actively drive Personio’s growth by generating demand and delivering on the go-to-market strategy in collaboration with sales and partnerships. Our roster of marketeers strategise, conceptualise, create, craft, review, iterate and manage the journey from curious to customer. You’re going to fit right in if you’re ready to take on the challenges and problems of our target group, and transform them into creative marketing solutions that are driven by data. Blaze a new trail, take risks and break all the rules while creating the category leader for HR software. Are you ready to ride our wave?

The Role: How you'll make an impact at Personio

We are Marketing. As a team, we actively drive Personio’s growth by generating demand and delivering on the go-to-market strategy in collaboration with sales and partnerships. Our roster of marketeers strategise, conceptualise, create, craft, review, iterate and manage the journey from curious to customer. You’re going to fit right in if you’re ready to take on the challenges and problems of our target group, and transform them into creative marketing solutions that are driven by data. Blaze a new trail, take risks and break all the rules while creating the category leader for HR software. Are you ready to ride our wave?
We are seeking a Digital & Web Marketing students (d/f/m) who support us in strengthening the brand of Personio.

Role Responsibilities: What you'll do

Digital & Web Marketing Working Student (Start: , Munich)

Trial Accounts: Maintain and optimise our trial account in all languages and add new languages based on market needs

Content Management: Support in creation of follow up email campaigns and in-app content materials for trial leads in alignment with marketing and sales teams based on market needs and maturity

Process Automation: Automate manual processes to save Sales reps time and increase conversion rates

Website Content Management: Support our website operations team in building new pages on our website or making website updates

Performance Marketing: Help our Performance Marketing team to run the best performance marketing campaigns throughout multiple paid marketing channels

Growth Marketing: Support in developing an industry-leading product-led customer acquisition strategy

Your Learnings:

Get creative and expand your expertise in a specific area within the digital marketing field, such as content marketing, lead generation, or product-led growth. etc.

Contribute with your own ideas to improve processes and efficiency by taking care of end-to-end responsibilities within your field of experience

Understanding of brand management and how to maintain a consistent brand image across all marketing materials

Time management and project management skills, as well as the ability to work in a fast-paced environment

Learn how to operate successfully in a team, and effective strategies for collaboration with many stakeholders

Please do not hesitate to apply, as we constantly rehire different positions in various departments. You may be considered for a similar role in another department.

Not the right position for you?
Join our and see what else we have to offer. It allows us to find great opportunities for you!

Role Requirements: What you need to succeed

We are looking for students who are passionate about digital marketing, tech and process automation and enjoy collaborating with many different stakeholders.

Hard Skills:

You are a registered student in an area such as marketing, media, communication studies, or similar.

Ideally, you have already gained some practical experience through internships in the field of branding and marketing

Ideally, some experience in the B2B environment

English is required, as we are a European company

You ideally have experience in relevant tools and programs (Contentful, Hubspot, Amplitude, Google Analytics or similar)

Soft Skills:

You like to communicate and work in a structured way and take responsibility

You are proactive and eager to learn

You are well organized and keen to deliver high-quality work

You have a good sense for communicating messages to target groups

Good analytical skills with the ability to understand information and work with different tools very quickly.

Tech-savvy mindset with get-stuff-done mentality to tackle any tasks that enable our team to work smoothly

Why Personio

Personio is an equal opportunities employer, committed to building an integrative culture where everyone feels welcomed and supported. We embrace uniqueness and understand that our diverse, values-driven culture makes us stronger. We are proud to have an inclusive workplace environment that will foster your development no matter your gender, civil status, family status, sexual orientation, religion, age, disability, education level, or race.

Aside from our people, culture, and mission, check out some of the other benefits that make Personio a great place to work:

International team from all over the world, with the flexibility to work from any of our 7 offices across Europe

Flexible working arrangements, individually plan the 50% with your team

Choose a subsidy for public transportation or a gym membership

No matter where you are in your life right now –after a gap year or during your studies – we offer both mandatory and voluntary internship opportunities

Enjoy stylish, open office spaces with coffee, drinks, snacks, and fresh fruit in every central location

But we even go beyond of that - we want to guarantee your continuous growth:

Continuous feedback and acknowledgement with your manager in weekly 1:1s

Build connections through our strong internal student network and regular meet-ups with colleagues from different departments

Join our in-house knowledge-sharing sessions, internal buddy program, and work productively with the latest hardware and tools (Apple, Slack, Notion, etc.)

Salary:

Working Students: 20 hours per week; Bachelor 16€ per hour, Masters 17€ per hour

Interns: 40 hours per week; 2,160€ per month

Get a sneak peek of your potential upcoming workplace on our Instagram or TikTok @

About us

Bring your best. Make your mark. We’re using technology to revolutionize the way HR operates so that we can transform the way millions of people experience work every day. We move fast, challenge the status quo, and support our people as they shape their careers.

With over 10,000 customers and a team of 2,000 in eight offices around the world, now is the perfect time to join! We believe in hiring driven people who want to make an impact. So bring your best, and let’s build the future of HR technology together.

Discover our Personio Principles, that guide our mindset, behaviours, and the ways we work together:

Exceed Customer Expectations: We anticipate, prioritize, and solve for the needs of our customers.
Deliver Exceptional Results: We dream big and move with urgency to make great things happen.
Elevate One Another: We work together as trusted partners to amplify our collective impact.
Care to Challenge: We care personally and challenge directly to unlock our full potential.
Ignite Positive Momentum: We embrace the challenge with a positive mindset and celebrate our wins together.