Strategic Planner (FTC) m/f/d

TLC Worldwide; München; Vor Ort; EUR 50.000 - 75.000; Vollzeit

Zusammenfassung

TLC Worldwide is seeking a Strategic Planner to lead strategy across the business focusing on consumer insights and creative briefing. The role involves building a culture of research-led insight, guiding clients, and demonstrating measurable impact, while thriving in a collaborative environment that values diverse perspectives.

Leistungen

Dynamic & collaborative team environment

Weekly development webinars

Annual wellness week

Seasonal social events

Volunteering opportunities

Empowerment programs for women

Shareholder scheme

Qualifikationen

• Experience in integrated marketing or brand strategy.
• Strong understanding of brands and consumers.
• Excellent English and communication skills.

Aufgaben

• Lead training and education across the agency for strategic thinking.
• Build a culture of research-led consumer insight.
• Collaborate with Sales and Creative teams.

Kenntnisse

Research

Planning

Strategy

Communication

Client-facing mindset

Jobbeschreibung

WE ARE HIRING A STRATEGIC PLANNER (FTC)

TLC Worldwide is the world's leading rewards platform, helping global brands connect with customers through experiences, instead ofdiscounts.Founded in London in 1991, we've grown to 14 global hubs, using our COSMOS Insights to match the perfect experiences to each consumer.

We celebrate wins together, value innovation, accountability, and focus on creating stakeholder value with honest communication and attention to detail. We share the same growth mindsets and ambition tomake sure our tech and data keep getting better andproviding our clients withdeeper, AI-powered insights and analytics from our tech anddata.

We believe in the power of in-person collaboration that creates our TLC magic, but we do offer the flexibility you need to maintain work-life balance.

If you thrive in an energeticenvironment where everyone's ideas count, TLC Worldwide is where you belong!

Here are afew things thatwe've got to offer:

• Dynamic & collaborative teamin a creative environment with exposure to global clients & colleagues -Check out our clients
• Weekly webinars to support your development through our People Academy
• Annual TLC Wellness Week and programmes throughout the year
• TLC Culture Club- including seasonal social events,tasty lunches &more
• TLC Gives Back - volunteering opportunities, including off site visits and volunteering leave
• TLC Rise - supporting and empowering women into leadership roles
• 'Frankies' - Our very own awards ceremony where we walk down the TLC red carpet in our best outfits
• TLC Owner's Club -Everyone that is part of the TLC experience contributesto our success, which is why we all own a piece of TLC as part of our share holder scheme

As our Strategic Planner, you’ll champion the discipline of strategy across the business, focusing on three core pillars:
Insight Generation – uncovering what truly drives consumer behaviour
Creative Briefing – translating insights into inspiring direction
Evaluation – ensuring our work delivers measurable impact

What you'll be doing:

• Build a culture of research-led consumer insight that fuels creative excellence
• Guide clients on what to measure and how to measure it—and ensure it gets done
• Establish best-practice processes from client brief to pitch
• Create tools (briefs, templates, examples) that make strategy accessible and actionable
• Lead training and education across the agency to embed strategic thinking
• Speak the client’s language—positioning TLC as a credible strategic partner
• Collaborate closely with Sales and Creative to align with the TLC business model
• Demonstrate your impact—know your contribution to ROI

Who we're looking for:

• Experience in research, planning, or strategy within integrated marketing or brand experience
• Strong understanding of brands, consumers, and client dynamics
• Excellent English and communication skills
• A client-facing mindset with sound business judgment
• Experience working in fast-paced, collaborative environments

• Curious about people, culture, and what makes brands tick
• Media-savvy and always exploring new trends and platforms
• Sceptical of assumptions—you follow hunches and prove them
• Commercially astute, pragmatic, and adaptable
• Passionate about making strategy simple, powerful, and effective

Being a people-led business, we hire upon values and believe that our people are what make the beloved TLC culture so unique.

At TLC we aim to create a ‘world within the world’ that is free from prejudice, bias and inequity.

A world where diversity is valued and celebrated, and where we work hard to ensure all our wonderful people are given equal opportunity to succeed.

If you're excited by everything we've told you, then it's time to apply!