Storyteller

Salt; Düsseldorf; On-site; EUR 50,000 - 60,000; Full time

Job summary

Salt in Düsseldorf seeks a Storyteller to shape authentic narratives across channels. You will drive creative storytelling, develop standout content, and connect with audiences through video, social and editorial formats.

You will blend strategic thinking with hands-on content creation, leading projects from concept to publication and analytics in a fast-paced, AI-enabled environment.

Qualifications

• Storyteller first and marketer second.
• Experience across Music and Audio industries.
• Ability to uncover authentic stories across channels.
• thrives in fast-moving environments and builds from scratch.

Responsibilities

• Develop and deliver a storytelling strategy to grow audience engagement.
• Identify authentic stories across customers, communities and products.
• Create multi-channel content across video, social and editorial formats.
• Lead projects from concept to production and performance analysis.
• Collaborate with internal stakeholders to simplify complex topics.
• Experiment with AI tools to enhance content creation and efficiency.

Skills

Storytelling

Content creation

Strategic thinking

Stakeholder influence

AI experimentation

Tools

Video production

Social platforms

Job description

Storyteller | Dusseldorf | €50,000 - €60,000 | Onsite (5 days)

A fast-growing global consumer brand is looking for a Storytelling to help shape how it connects with audiences through authentic, engaging and innovative content.

This is a unique opportunity for someone who thinks beyond traditional marketing and content plans. We're looking for a creative storyteller who can uncover compelling narratives, develop standout content and build meaningful connections with audiences across multiple channels.

As the business continues its transformation into a more AI-enabled and creator-led organisation, you'll play a key role in defining how stories are discovered, created and brought to life at scale.

You'll combine strategic thinking with hands‑on content creation, working across video, social, editorial and emerging formats to create content that people genuinely want to engage with.

Key Responsibilities:

• Develop and deliver a content and storytelling strategy that builds audience engagement and brand affinity.
• Identify and uncover authentic stories across customers, communities, employees, partners and products.
• Create compelling multi-channel content across video, social, editorial, podcast and digital platforms.
• Lead content projects from concept through to production, publication and performance analysis.
• Collaborate with internal stakeholders to translate complex topics into engaging, audience-focused narratives.
• Experiment with AI tools and emerging technologies to enhance content creation, efficiency and audience engagement.

What We're Looking For:

• A storyteller first and marketer second.
• Experience working across Music, Audio industries
• Someone who spots stories others miss and knows how to bring them to life.
• A creator who thrives in fast-moving environments and enjoys building things from scratch.
• An individual who embraces experimentation, innovation and new ways of working.
• Someone equally comfortable developing strategy, creating content and influencing stakeholders.
• A naturally curious person with a passion for people, culture, creativity and emerging technology.
• Someone who embraces AI and not just the tech side