Sr PR Manager

Huawei Consumer Business Group; Düsseldorf; On-site; EUR 50,000 - 70,000; Full time

Benefits offered by this job

Competitive salary package

Professional development opportunities

Challenging work environment

Job summary

A leading telecommunications company in Düsseldorf is seeking a Mid-Senior Public Relations professional. The role involves developing PR strategies, managing media relations, and navigating public opinion dynamics. Ideal candidates should have 5-8 years of experience in public relations, excellent copywriting skills, and proficiency in both English and German. This full-time position offers a competitive salary and opportunities for professional development.

Qualifications

• 5-8 years of experience in public relations within consumer electronics or media.
• Strong media resource connections and familiarity with media operations.
• Excellent written and spoken English; native-level German.

Responsibilities

• Develop and implement public relations strategies.
• Establish media relationships and disseminate company news.
• Monitor public opinion and manage crises effectively.

Skills

Public relations strategy development

Media relations

Crisis management

Copywriting

Team management

Education

Bachelor's degree in public relations, journalism, or media

Job description

Responsibilities

• Develop and implement a comprehensive public relations strategy to enhance the company's brand awareness, reputation and influence, to support new product launch campaigns to build up the new product awareness, consideration and preference among medias and consumers from PR perspective.
• Be responsible for establishing in-depth cooperative relationships with extensive media landscape, expanding media resources, precisely connecting with media channels to ensure the efficient dissemination of the company's news, activities and other content.
• Excellent story‑telling and influential skills to pitch medias and position topics/products in relevant medias.
• Monitor public opinion dynamics and respond to various public relations crises in a timely manner, formulate effective response strategies to safeguard the company's brand image.
• Write high‑quality news articles, promotional copy for new product launch, press release and promotional campaign articles etc.
• Plan and organize large‑scale public relations activities, from conception creation to on‑site execution and follow‑up, to guarantee that the activity effects meet the expected goals.
• Preparation and execution of press conferences, roundtables, and press trips.
• Continuous press monitoring and product‑related reporting.
• Collaborate with various internal departments of the company, integrate resources and help business departments meet their publicity and promotion needs.
• Coordination with internal stakeholders in DACH, European and global level.

Requirements

• Bachelor's degree or above, majors in public relations, journalism, media etc. are preferred.
• More than 5‑8 years of working experience in the public relations, in either Consumer electronic or PR agency or Media area.
• Possess rich media resources and very good media cooperative relationships, and be familiar with the operation modes of various media.
• Have excellent abilities in planning and executing public relations activities, and those with successful cases are preferred.
• Have a keen insight into public opinion and the ability to handle public relations crises, and be able to respond calmly under high pressure.
• Excel in copywriting as well as communication, coordination and team management skills.
• Excellent written and spoken English, native‑level German.
• High level of comprehension, flexibility, creativity, and, above all, the ability to work in an international team.
• Commitment and motivation, goal orientation, pragmatism, and hands‑on mentality.
• Excellent multi‑task management skills, ability to work under pressure, willing to take challenges and make it possible.

What we offer

We offer you an exciting professional career in one of the leading and fastest‑growing multinational telecommunication companies, challenging work, and a competitive salary package. Personal development is ensured through many training opportunities in Europe and abroad.

Seniority level

• Mid‑Senior level

Employment type

• Full‑time

Job function

• Marketing, Public Relations, and Writing/Editing

Industries

• Computers and Electronics Manufacturing