Specialist, Paid Search – 24 month contract (EU)

Audible; Berlin; Vor Ort; EUR 45.000 - 65.000; Vollzeit

Zusammenfassung

A leading company is seeking a Specialist in Paid Search for a 24-month contract in Berlin. This role focuses on measuring performance and optimizing campaigns to drive growth. Candidates should excel in strategy execution, analytics, and collaboration across teams to ensure long-term success.

Qualifikationen

• Experience in Paid Search marketing is essential.
• Familiarity with Google Ads and Bing platforms required.
• Strong understanding of PPC industry trends advantageous.

Aufgaben

• Define and execute Paid Search marketing strategies.
• Manage performance across platforms like Google Ads.
• Collaborate with agencies for tactical alignment.

Kenntnisse

Analytical skills

Creative skills

Campaign management

Optimization

Collaboration

Jobbeschreibung

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Specialist, Paid Search – 24 month contract (EU), Berlin

Client: Audible

Location: Berlin, Germany

Job Category: Other

EU work permit required: Yes

Job Reference: d84251460a2e

Job Views: 2

Posted: 17.06.2025

Expiry Date: 01.08.2025

Job Description:

ABOUT THIS ROLE

The Specialist, Paid Search (EU) will define, execute, and measure Paid Search marketing to drive scalable growth for the business. The key responsibility is to improve Paid Search marketing from strategy to execution by effectively driving site traffic and conversions as efficiently as possible. This includes agency management, campaign execution, testing and optimization, and developing scalable automated processes. The marketing leader will be passionate about measuring performance and working strategically to optimize campaigns for a positive long-term financial impact. They will focus on ROI and develop capabilities to optimize Paid Search campaigns for long-term success.

The Specialist, Paid Search (EU) should be comfortable in both an ambiguous, self-sufficient role and team support/interaction. They should be well-versed in both analytical/technical and creative/experimental sides of marketing, using one to inform the other.

This is a 24-month fixed-term contract.

Responsibilities include:

1. Providing recommendations and executing strategies for search keyword opportunities, campaign structuring, targeting, and other facets of paid search
2. Collaborating with agencies to ensure tactics align with the overall strategic approach
3. Managing, reviewing, and performing daily responsibilities related to performance across Google Ads, Bing, and other platforms
4. Providing creative copy suggestions and graphical ad templates
5. Generating reports on key metrics, goals, revenue, and initiatives
6. Staying updated with search engine and PPC industry trends
7. Collaborating with the CRO team to optimize landing page conversions
8. Ensuring a holistic search approach in coordination with SEO managers