Solution Expert- Marketing platform (m/f/d)

Metro Ag; Düsseldorf; Hybrid; EUR 70,000 - 110,000; Full time

Job summary

METRO.digital in Düsseldorf is seeking a Solution Expert for the Marketing Platform. You will architect and optimize the Marketing Automation solution, integrating Adobe Journey Optimizer, Experience Platform, and other tools to enable real-time, cross-channel customer experiences.

You will collaborate with business stakeholders, developers, QA, and country teams to ensure scalable, reliable implementations and operational excellence.

Qualifications

• Proven experience as a Solution Expert or similar in a complex tech environment.
• Hands-on with a major Marketing Automation or customer-engagement platform (Adobe J&O/APEX preferred).
• Experience with marketing tech: Adobe Journey Optimizer, Optimizely, Sinch, OneTrust or similar.
• Knowledge of marketing campaigns across channels: email, push, in-app messaging.

Responsibilities

• Design and continuously improve the technical solution architecture for the Marketing Automation platform with a focus on integrations.
• Configure, customize, and optimize solutions according to requirements and architecture guidance.
• Bridge business needs and technical execution with product owners and development teams.
• Collaborate with developers, QA, support, and countrystakeholders to ensure reliable implementation and operations.
• Support integration design for customer data, event data, messaging, consent and reporting needs.
• Drive troubleshooting and root-cause analysis for campaign execution and data flows.
• Improve performance, scalability, monitoring, and documentation of the deployed solution.
• Act as technical SPOC for countries and cross-functional initiatives.

Skills

Marketing automation

APIs & data mappings

Cross-functional collaboration

English proficiency

Tools

Adobe Journey Optimizer

Adobe Experience Platform

Optimizely

OneTrust

Sinch

Job description

Solution Expert- Marketing platform (m/f/d)

• Full-time

About us:

Today technology is driving the world. And atMETRO.digitalwe are driving the technology for one of the leading international wholesalers specializing in food - METRO. From e-commerce to checkout, to delivery software, we work on a wide range of products to make each day a success for our customers and colleagues. With passion and ownership, we build the future of wholesale.

You aredriving to create smart solutions for customers around the globe? You want to grow in a flexible environment? Let the right career opportunity find you and join us!

As METRO accelerates its digital presence, we are building a global marketing platform that enables teams to unify customer data and deliver consistent, real-time customer experiences across channels. This role is for a hands-on technical Solution Expert who can translate business needs intoscalableconfiguration, integrations and operational guidance across Marketing Automation, Customer Data Platform,messagingand consent-management capabilities.

Your Responsibilities:

• Design and continuously improve the technical solution architecture for the Marketing Automation platform, withstrongfocus on Adobe Journey Optimizer, Adobe Experience Platform, Optimizely, Sinch andOneTrustintegrations;
• Jointly with the team and depending on system complexity, configure, customize, andoptimizesolutions according to business and technical requirements and platform architectureguidance;
• Act as the bridge between business needs and technical execution by interpreting business processes and embedding them into platform configurations and solution design, together with the development teams;
• Collaborate with developers, QA, support teams, product owners, countrystakeholdersand external vendors to ensure reliable implementation, testing,releaseand operations;
• Support integration design for customer data, event data, messaging providers, consent and preference data, campaign performancedataand downstream reporting needs;
• Drive troubleshooting and root-cause analysis for campaign execution, customer journey behavior, data flow, channel delivery, platformconfigurationand integration topics;
• Continuously improve performance, scalability, reliability, monitoring,documentationand supportability of the deployed solution;
• Act astechnicalSPOC for countries and cross-functional initiatives, helping harmonize solution usage, rolloutstandardsand platform adoption.

Required key competencies and qualifications:

• Proven experience as a Solution Expert, Technical Product Specialist, Marketing Technology Consultant, ApplicationExpertor similar role in a complex technology environment;
• Hands-on experience with at least one major Marketing Automation orcustomer-engagementplatform. Adobe Journey Optimizer andAdobe Experience Platformexperienceisstrongly preferred;
• Experience with one or more of the following platforms: Adobe Journey Optimizer, Optimizely, Sinch,OneTrustor comparable marketing technology, experimentation,messagingor consent-management solutions;
• Practical knowledge of marketing campaign execution across channels such as email, push, WhatsApp, RCS, Viber,SMSor in-app messaging;
• Solid understanding of customer data, audiences, segmentation, event-triggered automation, journey orchestration, consent usage, preferencemanagementand campaign activation concepts.
• Ability to work with APIs, data mappings, integration concepts, event flows, payload structures, testingscenariosand technical documentation;
• Strong analytical skills, with the ability to break down complex business processes and technical dependencies into clear solution designs;
• Ability to explain technical concepts clearly to business stakeholders and translate businessobjectivesinto precise technical execution guidance;
• Very goodwritten and spoken English.

What we offer at METRO.digital?

Hybrid and agile work: thrive in a flexible, multicultural environment.

AtMETRO.digital, we promote work-life balance through a hybrid working model.You’llbe part of self-organizing, multicultural teams that collaborate in an agile setup.

People development: when yougrowso do we!

We want you to become the best version of yourself with individual and company-wide programs and trainings for people development. Focused amongotheron development, leadership, appreciation ... it´s time toupskillyour career.

Support with individual solutions: we are people-caring!

We offer support whenever you need it - at every stage of your professional journey.

Position grade within our career framework: Solution Expert (Md5 & Md7).