Social media content creator - B2B tech

Canonical; Dresden; Remote; USD 50.000 - 80.000; Vollzeit

Zusammenfassung

An innovative tech company is seeking a passionate social media content creator to join their dynamic communications team. This role offers the opportunity to craft compelling narratives and engage with a vast audience across various digital platforms. The ideal candidate will leverage their expertise in technology and marketing to create impactful campaigns that resonate with developers and tech enthusiasts. With a commitment to remote work and a focus on continuous learning, this position is perfect for those looking to make a significant impact in the tech space while enjoying a flexible work environment.

Leistungen

Annual learning budget

Fully remote work

Annual salary review

Parental leave

Employee Assistance Program

Opportunities to travel for team events

Qualifikationen

• Experience in tech communications and B2B marketing.
• Strong copywriting skills for audience engagement.

Aufgaben

• Develop multi-channel communication strategies.
• Analyze content performance and support audience growth.

Kenntnisse

Social Media Management

Content Marketing

Analytical Skills

Interpersonal Skills

Project Management

Tools

Sprout Social

Google Analytics

Jira

Jobbeschreibung

Be the voice of Canonical across channels

Canonical is a leading provider of open source software and operating systems to the global enterprise and technology markets. Our platform, Ubuntu, is widely used in enterprise initiatives such as public cloud, data science, AI, engineering innovation, and IoT. Our customers include leading public cloud and silicon providers, and industry leaders across sectors. The company is founder-led, profitable, and growing.

We are seeking an energetic and creative social media content creator to join our communications team. The ideal candidate writes outstanding copy, has experience with marketing B2B technology products, and develops campaign concepts that make products and brands stand out. You should value planning accuracy, cross-team collaboration, and creating audience-focused content, ideally with a tech understanding. This role offers the opportunity to build a career with a community-focused brand impacting the modern technology stack.

Our communication strategy bridges the gap between product creators and users. Our online communities engage with audiences in the millions, providing feedback and fostering conversations on topics from #opensource to Kubernetes, product launches, and swag. Our marketing team aims to create engaging conversations worldwide: developers, tech enthusiasts, security engineers, and more.

The ideal candidate is passionate about technology, marketing, and leveraging technology in marketing. They enjoy owning campaigns, collaborating, learning, and self-improvement. They are problem-solvers, hands-on, experimental, and data-driven, with a focus on automation. Success in this role requires being driven, organized, and detail-oriented.

This position reports to the director of communications within the communications team.

Location: This role is remote within the EMEA region.

What your day will look like

1. Develop a multi-channel communication strategy emphasizing planning and timely execution
2. Analyze and report on content performance and campaign results
3. Support growth and engagement of Canonical's digital audiences
4. Create compelling copy and assets aligned with brand personality to drive audience actions
5. Execute A/B and multivariate growth tests
6. Focus on audience engagement, moderation, and platform-specific content
7. Promote awareness of campaigns, product launches, webinars, industry news, and content
8. Creatively package Canonical's product offerings and educational materials across various technologies

What we are looking for in you

• Knowledge of best practices in tech communications
• Experience with social media management tools like Sprout Social; familiarity with analytics tools like Google Analytics is a plus
• Proficiency in at least four platforms (LinkedIn, YouTube, X, Meta, Instagram, Reddit)
• Analytical skills and content performance insight
• Strong interpersonal skills and ability to build cross-functional relationships
• Excellent verbal and written communication, strong content marketing skills
• Ability to prioritize, meet deadlines, and maintain quality
• Experience with planning and project management tools like Jira is advantageous
• Interest in video production and social media video content
• Willingness to travel up to four times a year for events

What we offer you

Your salary depends on location, experience, and skills. Additional benefits include bonuses and incentives based on performance. We promote a fair, equitable pay structure globally.

Additional benefits include:

• Fully remote work since 2004
• USD 2,000 annual learning and development budget
• Annual salary review
• Recognition rewards
• Annual leave, parental leave, Employee Assistance Program
• Opportunities to travel for team events
• Travel upgrades for long-haul events

About Canonical

Canonical is a pioneering open source tech company, publisher of Ubuntu, and leader in AI, IoT, and cloud platforms. We hire globally, uphold high standards, and expect excellence. Since 2004, we've been a remote-first company, encouraging innovative thinking and continuous learning.

Canonical is an equal opportunity employer, committed to diversity and inclusion. We value varied perspectives and backgrounds, and we consider all applications fairly.