Senior User Acquisition Manager

TechBiz Global GmbH; Bad Homburg vor der Höhe; Vor Ort; EUR 50.000 - 80.000; Vollzeit

Zusammenfassung

A leading company in recruitment services is seeking a Senior User Acquisition Manager in Bad Homburg. The role focuses on scaling performance across paid acquisition channels and optimizing user acquisition strategies. Candidates should have 3–5 years of experience with a successful track record in campaign scaling and strong analytical skills. Familiarity with key digital marketing tools is essential, along with soft skills like goal orientation and communication.

Qualifikationen

• 3–5 years of experience in user acquisition.
• Proven campaign scaling success and analytical skills.
• Familiarity with various acquisition tools.

Aufgaben

• Lead paid channels and optimize acquisition funnels.
• Monitor performance, analyze CPA, and build reporting frameworks.
• Streamline processes with automation and create SOPs.

Kenntnisse

Analytical Skills

Media Buying Knowledge

Communication

Goal Orientation

Ownership

Doer Mindset

Tools

Voluum

GA4

Meta

TikTok

Google

TrafficJunky

ExoClick

TrafficStars

Jobbeschreibung

Social network you want to login/join with:

Senior User Acquisition Manager, Bad Homburg

Client:

Location: Bad Homburg, Germany

Job Category: Other

EU work permit required: Yes

Job Reference: 7bc2145dc2fb

Job Views: 4

Posted: 23.06.2025

Expiry Date: 07.08.2025

Job Description:

At TechBiz Global, we provide recruitment services to our TOP clients. We are seeking a Senior UA Manager to join one of our clients teams. This role offers an exciting opportunity to grow in an innovative environment.

Reporting to the CMO, this is a hands-on role focused on scaling performance across paid acquisition channels. You will initially manage 1–2 channels with potential to expand based on performance.

Key Responsibilities

• Campaign Ownership and Scaling: Lead on paid channels (e.g., ExoClick, TrafficStars, TrafficJunky), contributing to scalable acquisition funnels and conducting high-velocity testing to improve CAC and LTV.
• Performance Analysis and Strategy: Monitor performance with tools like Voluum, GA4, and dashboards; analyze CPA, ROAS, retention, and cohort behavior; build reporting frameworks.
• Creative & Funnel Optimization: Define creative hooks, collaborate on landing pages, reduce creative fatigue, and negotiate with traffic sources.
• Automation & Scaling Systems: Streamline processes with automation, create SOPs and experiment pipelines.

Challenges You’ll Tackle

• Grow user base from 30M to 100M within 12 months, optimizing CAC, ROAS, and LTV.
• Build and test performance-driven creatives and optimize landing pages.
• Identify and test new paid traffic sources, report results, and take broader ownership.

Requirements include 3–5 years of experience in user acquisition, proven campaign scaling success, deep media buying knowledge, and strong analytical skills. Familiarity with tools like Voluum, GA4, Meta, TikTok, Google, TrafficJunky, ExoClick, TrafficStars is essential.

Soft skills include strong communication, goal-orientation, ownership, a doer mindset, humility, and comfort with uncensored content (#NSFW).