(Senior) Product Marketing Manager (m/f/x) remote

IIBA (International Institute of Business Analysis); Berlin; Hybrid; EUR 70.000 - 90.000; Vollzeit

Zusammenfassung

Une entreprise innovante dans le domaine des logiciels SaaS recherche un responsable marketing produit qui jouera un rôle clé dans l'équipe marketing. Le candidat idéal aura au moins 5 ans d'expérience en B2B, notamment en optimisation des taux de conversion et en gestion de contenu. En offrant un environnement de travail flexible avec des jours de vacances généreux et des bénéfices compétitifs, ce poste propose une occasion unique de contribuer à la croissance d'une société dynamique.

Leistungen

30 jours de vacances

Pension d'entreprise

Vélo leasing

Vouchers mensuels

Remises d'entreprise

Événements d'équipe réguliers

30 jours de travail à distance en EU

Qualifikationen

• 5+ ans d'expérience en marketing produit dans le secteur B2B SaaS.
• Expertise en marketing numérique et pensée stratégique.
• Maîtrise de l'allemand (natif) et de l'anglais (C1+).

Aufgaben

• Développer et exécuter des stratégies de marketing produit.
• Créer et optimiser le contenu pour augmenter les conversions.
• Collaborer avec les équipes produits et marketing.

Kenntnisse

Marketing numérique

Communications claires

Analyse comportementale

Stratégie produit

Optimisation du taux de conversion

Utilisation des outils IA

Travail d'équipe

Jobbeschreibung

We at sevdesk

As an intuitive cloud accounting software, we empower founders, self-employed individuals, and small business owners to focus on what truly matters. Our product offers them a smart accounting tool to save time in their daily activities. As a company, we aim for excellence, continuously expand our horizons, and strive for daily improvement of our product and our daily work life. In pursuit of these goals, we rely on our strong culture, innovative spirit, and unwavering passion. In the future, we hope to count you among our dedicated team members.

Your mission

This role sits at the heart of our marketing team - where growth and product come together. With strong positioning, smart launches, and data-backed campaigns, you'll help us attract and convert more of the right customers, faster.
As part of the marketing organization, you'll act as the strategic connector between product and go-to-market, ensuring every release and customer insight translates into measurable business impact.

Here's how you'll make an impact:

• Develop and execute product marketing strategies: positioning, messaging, and persona-driven segmentation.
• Translate deep customer insights into compelling messaging through research, interviews, and behavioral analysis.
• Monitor the competitive landscape and market trends to sharpen strategic direction.
• Create and optimize conversion-driven content: landing pages, campaign assets, and in-product messaging.
• Own CRO and experimentation, running A/B tests to improve performance across the funnel.
• Leverage AI tools to scale research, content generation, and personalization with speed.

Your qualification

• 5+ years of product marketing experience in B2B SaaS, ideally in the SMB segment.
• You have broad digital marketing expertise + a strong track record of strategic thinking paired with hands-on execution - you know how to go from insight to impact.
• Proven ability to craft clear, benefit-driven messaging that translates complex features into tangible value.
• Experience with conversion rate optimization, experimentation, and funnel optimization.
• Comfort working in cross-functional teams, especially close collaboration with product.
• Curiosity and a proactive mindset when it comes to leveraging AI tools for research, creation and optimization.
• Fluency in German (native level) and strong English skills (C1+) to operate confidently across teams and markets.
• You live in Germany.

Your sevdesk Experience

Drive Impact: Make meaningful contributions and help move initiatives forward across teams. Your input will be valued, and your work will have a direct influence on sevdesk's success.Empowered Ownership: take charge of your work and projects with the expectation of making decisions independently, supported by a team that's there when you need guidance.

Competitive Compensation: Includes a company pension to reward your contributions.

Time to Recharge: 30 vacation days, 3 additional days for social engagement, plus 30 Workation days to work from anywhere in the EU.

Flexible Work Environment: We believe in working where you're most productive, whether that's at home or in the office. Our hybrid approach balances flexibility with in-person collaboration, fostering trust and strong teamwork when we come together.

Comprehensive Benefits: bike leasing, monthly voucher of choice (Amazon, IKEA, Car Sharing, ...), Amazon book flat, corporate discounts and more.

Team Vibes: Enjoy regular team offsites and quarterly events packed with networking and fun!

#LI-Remote

Kontaktperson: Saskia Schwartz

#li-hybrid