(Senior) Product Marketing Manager (m/f/d)

Dorling Kindersley Limited; Nordrhein-Westfalen; Hybrid; EUR 100.000 - 125.000; Vollzeit

Zusammenfassung

An innovative firm is seeking a (Senior) Product Marketing Manager to lead captivating product narratives and drive growth. This role involves analyzing market trends, optimizing value propositions, and collaborating with various teams to ensure alignment with customer needs. With a focus on results and a strategic mindset, you'll be responsible for achieving marketing-driven revenue goals and enhancing conversion rates. If you're passionate about marketing and ready to make a significant impact in the fintech space, this opportunity is perfect for you.

Qualifikationen

• 5+ years in product marketing in SaaS, Finance, Crypto, or Deep Tech.
• Results-driven with a track record in lead and demand generation.

Aufgaben

• Drive measurable growth and own campaign KPIs for marketing success.
• Collaborate cross-functionally with product, commercial, and brand teams.

Kenntnisse

Product Marketing

Lead Generation

Demand Generation

Project Management

Creative Problem-Solving

Market Communication

Strategic Thinking

Fluency in English

Jobbeschreibung

We are looking for a

(unlimited, full-time) Join our team at our location in Berlin, Amsterdam or Stockholm – flexible working conditions available

Step into the limelight as our (Senior) Product Marketing Manager (m/f/d) and orchestrate exceptional product narratives that captivate and inspire. With your entrepreneurial mindset and innovative thinking, you'll be the conductor of our product symphony, ensuring every note resonates with our target audience. Are you ready to make an impact? If you possess a deep passion for marketing, an inherent understanding of fintech and are driven by the prospect of making a tangible impact, then this opportunity may be the perfect fit for you.

Your Responsibilities:

• Drive Measurable Growth & Own Campaign KPIs – Take full accountability for achieving marketing-driven revenue and performance goals. You’ll define clear KPIs, track success across the funnel and optimize campaigns based on data-driven insights to maximize impact on pipeline growth, conversion rates, and ROI.
• Optimize Positioning and Value Proposition – Analyze customer behavior, communication performance and competitor offerings to refine our value proposition in collaboration with product and commercial teams.
• Stay Ahead of Market Trends – Work closely with the product team to monitor industry trends and insights, shaping thought leadership, market education and demand-generation initiatives.
• Collaborate Cross-Functionally – Partner with product, commercial, brand and content teams to align strategies with customer needs, target segments and market opportunities.

What You Bring:

• 5+ years of experience in product marketing within SaaS, Finance, Crypto or Deep Tech with a proven track record of driving lead and demand generation.
• Results-driven mindset – Demonstrated success in crafting market communications that resonate with target audiences and improve conversion rates.
• Strategic and hands-on approach – Ability to think big while executing efficiently, ensuring marketing initiatives translate into tangible business impact.
• Project management excellence – Strong ability to juggle multiple projects, prioritize effectively and meet deadlines in a dynamic environment.
• Creative problem-solving skills – Adaptability to evolving market trends and the ability to turn insights into actionable marketing strategies.
• Fluency in English – Our working language is English and strong communication skills are essential.