Senior Product Marketing Manager

Solaris; München; Hybrid; EUR 85.000 - 120.000; Vollzeit

Benefits dieser Stelle

Learning & development budget

Remote working allowance

Free online yoga

Referral program

Mental healthcare service

Public transport allowance

Partial lunch reimbursement

Additional vacation days

Glasses for laptop work

Fruits and drinks at the office

Volunteering days

Zusammenfassung

Solaris is seeking a seasoned product/portfolio leader to drive growth in the credit card portfolio within retail banking or fintech. You will craft strategies, align marketing and product roadmaps, and work with risk/compliance to ensure compliant, impactful launches.

A strong data mindset and 4+ years in related roles are essential; German fluency is required, English a plus. You will collaborate across CRM, Communications, and Marketing to deliver cohesive storytelling and maximize

Qualifikationen

• Excellent German language skills; English is a strong plus.
• Attention to detail, strong communication and stakeholder management.
• Hands-on mentality with 4+ years in product/portfolio or strategic management in retail banking or fintech.
• Proven GTM execution, growth metrics optimization, data-driven mindset.
• Experience in credit card portfolios and data analytics.

Aufgaben

• Strategic analysis and management of the credit card portfolio to identify growth and optimization potential.
• Design and monitor sales/marketing campaigns to boost activation, usage, and CLV.
• Define core value propositions, product positioning, and messaging frameworks.
• Collaborate with CRM, Marketing, and Product to align roadmaps and storytelling.
• Partner with Risk, Control, and Compliance to ensure compliant launches.
• Leverage data analytics and marketing tools to identify opportunities and drivers.

Kenntnisse

German language skills

English proficiency

Data analytics

Portfolio management

Product marketing

GTM execution

Cross-functional collaboration

Stakeholder management

AI tools literacy

Ausbildung

Bachelor’s degree in Business/Economics/Finance

Jobbeschreibung

• Strategic analysis and management of the credit card portfolio to identify growth, revenue, and optimization potential, as well as deriving targeted activation and sales measures
• Conceptualization, implementation, monitoring and optimization of sales/marketing campaigns to increase card activation and usage, leverage up-selling and cross-selling potential, and maximize customer lifetime value
• Define core value propositions, product positioning, and messaging frameworks
• Partner with CRM Managers and Communications to ensure cohesive, high-impact storytelling across all channels
• Leverage competitive research, customer segmentation, and product data to identify growth opportunities and adoption drivers
• Partner with Marketing and Product to define roadmaps using customer insights
• Collaborate closely with Risk, Control, and Compliance teams to navigate complex regulatory standards, delivering product and service launches that are both fully compliant and frictionless
• Depending on your level of experience, your responsibilities and scope of role will range
• We don’t care much about fancy titles, but rather about real personal and professional development, as laid out in our learning framework. Let’s figure together out how you can contribute to our team

Benefits

• Learning & development budget
• Remote working allowance
• Free online yoga
• Referral program
• Mental healthcare service
• Public transport allowance
• Partial lunch reimbursement
• Additional vacation days
• Glasses for laptop work
• Fruits and drinks at the office
• Volunteering days

Excellent German language skills; English is a strong plusAttention to detail and strong communication, presentation, and stakeholder management skillsHands-on mentality4+ years of experience in product/portfolio management, project management or strategic management in the field of retail banking or fintechProven track record in product marketing, GTM execution, and growth metrics optimizationStrong sense of team workData-driven mindsetCreative problem-solving skillsExceptional communication, and cross-functional collaboration skillsExperience in the management of credit card portfolios is a strong plusExperience with data analytics, marketing automation and tracking toolsBachelor’s degree in Business, Economics, Finance, or a related fieldComfortable working with AI tools, thinking critically about AI outputs, and contributing to a culture of responsible AI use. We expect you to demonstrate comfort with AI-assisted workflows and a willingness to continuously develop their AI capabilities as the technology evolvesStrong background in data analytics, user segmentation, and funnel optimizationStrong project/program management skillsA structured, result-oriented and independent way of working