Senior Product Marketing Manager

comstruct; München; Hybrid; EUR 70.000 - 100.000; Vollzeit

Zusammenfassung

A leading construction tech startup is seeking a Senior Product Marketing Manager to drive product positioning and messaging for their core SaaS platform. Responsibilities include developing launch strategies and empowering sales teams with tools to enhance their effectiveness in a competitive market. Join a diverse team in Munich and contribute to transforming the construction industry through innovative digital solutions.

Leistungen

Individual Development Budgets

Competitive Salary & substantial ESOP

Free snacks, drinks, and dinner

Regular team events and workations

Qualifikationen

• 4-7 years of product-marketing experience in B2B SaaS.
• Strong understanding of product positioning and market segmentation.
• Experience in go-to-market strategies.

Aufgaben

• Own product messaging and sales enablement assets.
• Develop messaging framework and coordinate product launches.
• Produce thought-leadership content to build brand awareness.

Kenntnisse

Product positioning

Market segmentation

Competitive analysis

Strong communication

Cross-functional collaboration

Analytical mindset

Creative problem-solving

Passion for industry trends

Jobbeschreibung

comstruct, the platform transforming materials procurement for construction companies, is driving the shift to digital and automated processes. We're looking for exceptional talent to help us empower the industry with smarter, more efficient solutions.

As a Senior Product Marketing Manager, you’ll own the product positioning and messaging for our core SaaS platform and every new module—transforming insights from live sales calls into narratives that captivate economic buyers. You’ll architect scalable launch playbooks and sales-enablement assets while amplifying category awareness through sharp content, customer stories, and standout industry events.

As a hybrid company, we value in-person collaboration and expect employees to work from our Munich office 3 days a week.

What you will be building ️

• Shape and own all external product messaging so every channel stays clear, consistent, and on-brand

• Develop an ICP-focused messaging framework, test it with real buyers, and refine it often.

• Drive each launch from checklist to go-live, coordinating product, sales, and marketing along the way

• Equip the Sales team with battle-cards, demos, and other tools that raise win rates on qualified deals

• Track competitors, industry trends, and customer feedback to keep our positioning sharp and our roadmap relevant

• Produce thought-leadership and demand-gen content-blog posts, case studies, webinars-that builds brand awareness and trust.

What You Need to Succeed

• 4–7 years of product-marketing experience in B2B SaaS, including ICP definition, positioning, messaging, and enterprise-level launches

• Strong understanding of product positioning, market segmentation, and competitive analysis

• Experience in developing and executing successful go-to-market strategies and campaigns

• Excellent communication skills, with the ability to create clear and persuasive product messaging

• Ability to work cross-functionally with teams such as sales, product, and customer success

• Strong analytical mindset, with experience in tracking and reporting on campaign performance and market trends

• Creative thinking and problem-solving skills to develop innovative marketing strategies and solutions

• Passion for staying updated on industry trends and new technologies, bringing fresh ideas to the table

• Native-level German and professional proficiency in English.

Why us

To build the technical foundation of such an important industry, we rely on an outstanding team of A-players across all domains. Working together with humble, pragmatic, and output-oriented people who actively pursue their visions guarantees a steep personal as well as professional learning curve.

• Flat hierarchies, a fail-fast mentality, and product obsession

• Freedom to take over responsibility and to shape your own role/career

• Individual Development Budgets e.g., for certificates, conferences, or books

• A very competitive Salary & substantial ESOP

• Müsli Bar and fruits & free drinks and dinner

• Regular Team Events, Wellpass subscription, workations, offsites and business trips in Germany and Switzerland

About comstruct

comstruct is a young construction tech startup founded in March 2022. With a team of four co-founders from diverse backgrounds, we are building the data layer for the construction industry. We recently secured a €12.5M seed financing round from prestigious VCs, including 20VC and Google Ventures, along with top European investors. We already serve nine of Switzerland's ten largest contractors as customers, improving the lives of thousands of people in the industry.

Together with YOU, we aim to build a great, diverse team and become the world's leading construction-tech company—propelling one of the least digitized industries to the forefront of innovation!