Senior Paid Social Media Manager (m/f/d)

TN Germany; München; Hybrid; EUR 60.000 - 80.000; Vollzeit

Zusammenfassung

A leading company in the e-commerce sector is seeking a Senior Paid Social Media Manager in Munich. The role involves shaping paid social strategies, leading campaign execution, and optimizing performance across various platforms. The ideal candidate has over 4 years of experience in performance marketing, strong analytical skills, and excellent communication abilities. Join a dynamic team that values trust, collaboration, and personal growth, while enjoying flexible working conditions and numerous benefits.

Leistungen

30 days of paid vacation

Flexible working mode

Health and wellbeing offerings

Company daycare

Discounted green mobility options

Qualifikationen

• 4+ years managing performance-driven campaigns on Meta, Pinterest, TikTok.
• Expert knowledge of KPIs and data interpretation.

Aufgaben

• Shape Paid Social strategy to grow brand visibility and revenue.
• Lead campaign execution and optimize performance using analytics.

Kenntnisse

Analytical Skills

Communication

Stakeholder Management

Tools

Smartly

Jobbeschreibung

Social network you want to login/join with:

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Client:

Westwing Home & Living

Location:

Job Category:

Other

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EU work permit required:

Yes

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Job Reference:

61c82c6917ad

Job Views:

1

Posted:

13.05.2025

Expiry Date:

27.06.2025

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Job Description:

JOIN OUR TEAM

As a Senior Paid Social Media Manager, you will play a pivotal role in shaping and driving our paid social media channels, ensuring alignment with broader business goals while pushing the boundaries of performance marketing. You will foster cross-functional collaboration and optimize campaign performance at scale. This position is unlimited and based in Munich.

WHAT YOU'LL DO

1. Shape and refine the Paid Social strategy with the team and agency partners to grow brand visibility, drive customer acquisition, and increase revenue.
2. Lead end-to-end campaign execution—manage briefs, guide creative development, and ensure alignment with brand goals and performance metrics.
3. Use analytics, A/B testing, and insights to optimize campaign performance, improve ROAS, and ensure efficient budget spend across markets.
4. Deliver clear, actionable performance reports to leadership, translating complex data into strategic recommendations that support revenue and growth targets.
5. Test and implement new ad formats, targeting strategies, and automation tools to improve efficiency and scale performance in new and existing markets.
6. Partner closely with creative, tech, and marketing teams to ensure seamless execution and alignment across all Paid Social initiatives.

YOU COME WITH

1. 4+ years of hands-on experience managing and scaling performance-driven campaigns across the funnel on Meta, Pinterest, TikTok, and other key platforms (experience with Smartly is a strong plus), ideally in fast-paced e-commerce or agency environments.
2. Deep expertise in campaign strategy, execution, and optimization across ad platforms; proficient in tools like Smartly, including automation and dynamic creative setups.
3. Highly analytical with expert knowledge of KPIs, skilled in interpreting data, reporting, and turning insights into clear strategies.
4. Strong creative sense combined with a data-first mindset; able to guide creative development and leverage platform updates and new tech like AI-driven personalization.
5. Proven cross-functional team player with excellent communication and stakeholder management skills; fluent in English (German is a plus).

WHY WESTWING

Aside from our awesome team and shared purpose, we offer a variety of additional benefits. Come work with us and get:

• An inspiring, international, informal, and non-political environment for you to take ownership and grow your career.
• A unique culture based on trust, support, and collaboration, fostering open communication through biweekly Company All-Hands, feedback channels like Officevibe, and regular Q&A sessions.
• Flexible working mode: roughly 60% remote, 40% in-office working policy.
• Up to 4 weeks temporary work-from-anywhere per year.
• 30 days of paid vacation per year.
• A beautiful, centrally located, and dog-friendly office with free beverages, cafeteria with various lunch options, open spaces, and a sunny terrace.
• 40% off Westwing Collection in our shop, 25% off all third-party brands, 10% family & friends vouchers, Westwing vouchers for special occasions.
• Regular company and team events like Movie Nights, Oktoberfest, Summer Parties, and more.
• Health and wellbeing offerings including sports memberships, mental health support and coaching, vaccinations, skin checkups, and more.
• Discounted green mobility options with public transport or JobRad.
• Company daycare “Westwing Wichtel” next to our HQ and cooperation with Elly & Stoffl, a multilingual daycare with several locations in Munich.
• Subsidized company pension scheme.
• “Social Impact Day” to do good for the environment and society.