Senior Media Manager (m/f/d)

Procter & Gamble; Schwalbach am Taunus; Vor Ort; EUR 60.000 - 90.000; Vollzeit

Zusammenfassung

A leading consumer goods company is seeking a Digital Media Team Leader to drive innovative media strategies and lead a diverse team. This role offers the opportunity to make a significant impact on brand growth while enjoying a supportive and empowering work culture. With responsibilities from day one, you'll collaborate across functions to develop consumer-centric strategies and manage high-level stakeholder relationships. This position is based in Schwalbach, Germany, with flexible working arrangements and a competitive salary.

Leistungen

Flexible work arrangements

Competitive salary and benefits

On-site gym facility

Discounted coffee bars and restaurant

Employee relocation support

Qualifikationen

• 5+ years in media strategy and end-to-end planning.
• Experience in Consumer-Packaged Goods preferred.
• Fluency in English; German is a plus.

Aufgaben

• Lead in-house media team to deliver media plans.
• Manage brand awareness and performance campaigns.
• Supervise execution of digital plans for business objectives.

Kenntnisse

Analytical thinking

Accountability

Curiosity

Proactivity

Presentation skills

Ausbildung

University degree or apprenticeship

Tools

Microsoft Office Package

Ad servers

Google AdWords

Facebook Business Manager

Jobbeschreibung

You are passionate about working for the world’s largest consumer goods company and having an exciting career where the focus is on your continuous learning & growth? We are looking for someone with experience who can lead our digital media team and media campaigns with the mentality of a business owner, bringing our brands’ vision and strategy to life for our consumers. Together, we'll continue to build leading brand experiences and make a difference for over 100 million consumers living in Germany, Austria and Switzerland – every single day ! Sounds good?

WHAT TO EXPECT

Meaningful work : From Day 1 you’ll have the space and opportunity to bring your experience, energy, and new perspectives to make a genuine impact right from the start.

Continuous Development : Our culture is built on a foundation of continually developing our people. We offer a career, not just a job, and will empower you to become the best at what you do through continuous learning opportunities, a varied career path, and the opportunity to work alongside inspiring people.

Empowering Culture : You will collaborate on impactful projects within a supportive environment where our values are always embraced and expressed, and diversity is celebrated.

YOUR ROLE

You will lead our dedicated in-house media team that will deliver best-in-class media plans, engage and delight consumers with our iconic brands, and drive business results together with our brand managers.

Have full responsibility and ownership of our brand awareness & performance campaign strategies (i-video, search, social media, programmatic, eCommerce, etc.). You’ll be the leading mind to bring innovation to the plans, staying in touch with the digital industry, and assessing consumer & competitive trends.

Lead, coach & develop a team of diverse digital media planers and specialists to jointly work the integrated media planning for a portfolio of brands across all media channels such as Digital, TV, Print, Audio, etc. Translate brand briefs into strategic media plans which drive brands’ goals / objectives.

Supervise execution of outstanding digital plans to achieve brands’ business objectives, searching for efficiencies, and ensuring alignments between traditional and digital touchpoints.

Take full end-to-end responsibility of plan activation in each channel, with a clear focus on overall critical metrics.

Owning and managing the relationships with high-level stakeholders across P&G Brand, Media and agency teams as well as media vendors to ensure alignment to and seamless execution of media strategies across touchpoints. You will also work hand-in-hand with the P&G Digital Lead to ensure digital excellence.

Work end-to-end with multiple P&G functions (brands, design, trial, data, consumer market knowledge, sales, etc.) and partners to deliver a consumer-centric data strategy.

Understand basic consumer data structure , business fit and flows across involved systems.

Job Qualifications

YOUR PROFILE

Must-Have : Mix of traditional and digital strategic planning experience and strong understanding of overall media ecosystem. Expertise in defining and evaluating media performance indicators.

Preferably experience working with Consumer-Packaged Goods’ companies.

You have completed a university degree or apprenticeship with 5 or more years of work experience in media strategy and end-to-end planning.

We value analytical thinking, accountability, independency, organized, curiosity, proactivity, growth mindset and good presentation skills.

You communicate fluently in English. German skills are a plus.

Software, Equipment and Tools :

Microsoft Office Package.

Knowledge of and ability to lead teams on using digital platforms such as ad servers, Nielsen DAR, MOAT, Facebook Campaign Planner, Google Reach Planner, etc.

Understanding of buying platforms like Google AdWords or DV360, Facebook Business Manager, Demand Side Platform, etc.

Preferable : Digital campaign execution expertise (campaign set up, optimization & reporting).

WHAT WE OFFER YOU

ResponsibilitiesasofDay1 – You will have total ownership of your projects from the beginning; you will create consumer-centric, data-driven strategies, identify new and innovative media opportunities, and manage outcomes that directly impact brand growth.

Head Office Location : This role is based in our Germany Head Office in Schwalbach, which is an easy 15min commute from Frankfurt city center by car or 30min with a regular train connection and free shuttle service from the station to the office. There is free on-site parking, on-site discounted Coffee bars and a restaurant as well as employee gym facility.

Flexibility : We operate a flex at work approach, with flexibility built into the role. Our media team spends 3 days of their week collaborating together in our office or at our external partners or customers. This is balanced with 2 of their days spent on focused work which most tend to do from home.

The chance to influence the future of our brands – evolving channels, competition, and customers reality makes working in a consumer goods business dynamic every single day.

A permanent employment contract with a competitive salary , yearly performance-based compensation review and a wide range of social benefits (e.g., relocation and visa support, company pension plan, Christmas and vacation bonus, stock purchasing programs, etc.).

Dynamicandrespectfulworkenvironment – Our employees are at the core of everything we do. We value every individual and encourage initiatives promoting agility and work / life balance. Flexible work arrangements will be available, with the option to work couple of days a week from home.

Diverse career perspectives with new job assignments every 2-3 years to gain experience in different areas of Media and with different brands.

APPLICATION

To optimally prepare for our online assessment & interviews, make sure you fully understand

CV as a separate document

Cover letter for the specific role you are applying for

Copy of Bachelor and Master (if applicable) diploma and transcript

Copy of relevant work, internship and volunteering certificates or reference letters

At P&G #weseeequal

We are an equal opportunity employer and value diversity at our company. At P&G, we strive to build a culture where everyone feels welcome, included, and able to bring their full selves to work.

We ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process. Please click if you require an accommodation during the application process. Please make sure to wait to hear back from us regarding your accommodation before proceeding with the online assessment, we thank you in advance for your patience.

We are currently making offers for start dates on or after February 1, 2024.

Job Schedule

Full time

Job Number

R000111680

Experienced Professionals (Job Segmentation)