Senior Marketing Manager (m/w/d)

diva-e; Berlin; Remote; EUR 50.000 - 80.000; Vollzeit

Zusammenfassung

A leading company specializing in digital B2B marketing seeks a strategic thinker to create impactful campaigns. Ideal candidates will have extensive experience in digital marketing, proficiency with AI tools, and an ability to drive results through innovative strategies while working collaboratively with teams.

Qualifikationen

• Several years of experience in digital B2B marketing.
• Excellent German and strong English for international meetings.

Aufgaben

• Create impactful B2B marketing campaigns and manage customer journeys.
• Run cross-channel campaigns and utilize AI tools for efficiency.

Kenntnisse

Digital Marketing

Data Analysis

Generative AI

Strategic Thinking

Communication

Tools

ChatGPT

Jobbeschreibung

Employer

You love digital B2B marketing and think in funnels, not single actions. You're not just looking to improve things – you want to rethink them. Sounds like you? Then welcome to diva-e.

With us, you create marketing that works – data-driven, focused, and always on point when it comes to channels, content, and trends. You work strategically and hands-on, using AI as a real tool, not just a buzzword.

You take ownership – but you're never alone. You’re part of a team that supports each other and thinks ahead. This is your space to bring ideas to life and make a real impact.

Your preferred location isn't listed?
No matter if you live in the countryside or in another city – we'll find a solution. With us, you have the option to work remotely from anywhere in Germany.

Requirements

• You have several years of experience in digital B2B marketing – whether in automation, performance, or content doesn't matter that much. What counts is impact.

• You've already worked with tools like ChatGPT – and you know how to use generative AI in a smart, meaningful way.

• You think strategically, make decisions based on data – and still keep the user perspective in mind.

• You work independently and in a structured way – without hiding behind processes. You take initiative and get things done.

• You're a team player, a strong communicator, and open to rethinking the way things are done – together with others.

• Your German is excellent, and your English is strong enough to handle international meetings and content with confidence.

Your contact person

Michael Böhme

About the job

• You create B2B marketing that makes an impact – with digital campaigns, strong content, and memorable events. Thought through strategically, executed with precision.

• You build customer journeys that truly connect – automated, data-driven, and covering the full funnel from awareness to conversion.

• You run cross-channel campaigns – on the website, via email, and on LinkedIn (both organic and paid). KPIs? You've got them in sight and know how to move the needle.

• You bring modern marketing automation to life – powered by AI tools like ChatGPT. Not just for the hype, but to boost efficiency and drive results.

• You create content that hits the mark – targeted, creative, and efficient. And when it makes sense, supported by generative AI.

• You lead projects independently, bring fresh ideas to the team, and work closely with sales, project management, and our tech partners.

• You spot trends – especially in AI – and turn them into real solutions for B2B marketing that works today and tomorrow.

Information about us

diva-e helps businesses grow successfully in an increasingly digital world.
With over 20 years of experience in the digital space, we know how to create experiences that inspire customers and drive businesses forward.
Our motivation? We put the passion in transaction!

Around 800 employees at our 10 locations in Germany, Bulgaria (Sofia), and the USA (Cincinnati) work on exciting projects for clients like FC Bayern Munich, Carl Zeiss, EDEKA, E.ON, Lieferando, and Ravensburger.
We take great pride in our culture of respect, trust, and responsibility, which defines our daily interactions – both inside and outside the workplace.

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