(Senior) Manager (w/m/d) Digital Brand Communication

B. Braun Melsungen AG; Melsungen; Vor Ort; EUR 65.000 - 85.000; Vollzeit

Zusammenfassung

A leading global healthcare company in Melsungen is seeking a (Senior) Manager Digital Brand Communication to create and manage digital strategies. The ideal candidate has experience in digital marketing, strong communication skills, and proficiency in German and English. Responsibilities include managing website content and leading international projects. This role offers various benefits and flexible working options.

Leistungen

Corporate networks

Retirement plans

Flexible working hours

Employee discounts

Mobility options

Family support services

Qualifikationen

• Several years of relevant experience in digital brand management and website analytics.
• Experience with developing and managing digital brand communication strategies.

Aufgaben

• Developing digital brand communication strategies targeting relevant audiences.
• Managing corporate website content, SEO, and accessibility.
• Ensuring brand consistency through guidelines and consultations.
• Leading international website projects and analyzing performance data.
• Supporting digital marketing campaigns and collaboration.

Kenntnisse

Digital marketing

Communication

Stakeholder management

Strategic thinking

Adaptability

Fluent German

Fluent English

Ausbildung

Bachelor's degree in digital marketing or communication

Jobbeschreibung

(Senior) Manager (w/m/d) Digital Brand Communication

At B. Braun, we are committed to protecting and improving health worldwide. We support this mission by fostering innovation, efficiency, and sustainability. We are looking for a (Senior) Manager (w/m/d) Digital Brand Communication to join our Group Communications department at our headquarters in Melsungen.

The role involves developing and managing digital brand communication strategies, overseeing the corporate website, ensuring brand consistency across digital channels, and leading international website rollout projects. The ideal candidate will have a background in digital marketing or communication, with experience in digital brand management and website analytics. Fluency in German and English is required, additional languages are a plus.

Key responsibilities include:

1. Developing digital brand communication strategies targeting relevant audiences.
2. Managing the corporate website content, SEO, and accessibility.
3. Ensuring brand consistency through guidelines, training, and consulting internal teams.
4. Leading international website projects and analyzing website performance data.
5. Supporting digital marketing campaigns and collaborating with various internal and external teams.

Qualifications include a bachelor's degree in digital marketing, communication, or related fields, with several years of relevant experience. Personal skills such as stakeholder management, strategic thinking, and adaptability are essential.

Benefits offered include corporate networks, retirement plans, mobility options, family support services, flexible working hours, employee discounts, and various work models.

If interested, apply now or contact Nina Höhne at [phone].