Senior Global Marketing Manager

Knauf; München; Vor Ort; EUR 80.000 - 100.000; Vollzeit

Zusammenfassung

A leading global manufacturer seeks a Senior Global Marketing Manager in Munich. This role involves coordinating marketing initiatives, managing KPIs, and enhancing brand image while collaborating with local teams. Ideal candidates have extensive B2B marketing experience and strong project management skills.

Leistungen

Opportunities for internal development

Global team collaboration

Professional environment with impact

Qualifikationen

• 10+ years of B2B marketing experience in an international matrix organization.
• Proven track record in driving global marketing initiatives.

Aufgaben

• Coordinate global marketing initiatives for local partner market integration.
• Define and manage KPIs for local activities and develop marketing processes.

Kenntnisse

Project Management

Communication

Collaboration

Strategic Thinking

Ausbildung

Degree in Marketing

Jobbeschreibung

Knauf stands for opportunity. We know that opportunity looks different to each person and we are proud that we see opportunity in everyone. This exciting role as Senior Global Marketing Manager within our global commercial organization of the ceilings division is the perfect next opportunity to build a unique career, in a values-led culture with a clear purpose of making tomorrow a home for all of us.

As part of the global commercial and marketing team, the Senior Global Marketing Manager will work closely with local marketing teams worldwide, providing centrally created ceiling marketing initiatives and content, balancing global consistency with local relevance to meet diverse target audiences.

What you will be doing :

1. Coordinate global marketing initiatives for local partner market integration, detect and drive synergies across them.
2. Define and manage KPIs for local activities and develop processes and tools for knowledge transfer, competitor analysis, and marketing planning.
3. Enhance Knauf's image as the leading ceilings solutions vendor through local marketing communications, aligning with global brand positioning and integrating global brand strategy into local market business strategies.
4. Contribute to local omnichannel communication strategies across platforms including PR, social media, web, exhibitions, and performance marketing.
5. Adapt and contribute to strategies for local marketing activities and sales organizations for introducing new products or solutions in local markets.
6. Advocate for and advise on the inclusion of ceiling-specific content in global marketing plans where ceilings are part of the portfolio.
7. Drive global lead generation campaigns across all markets.

What we would love for you to bring to the team :

1. Degree in marketing, Marketing Communications, or a related field.
2. 10+ years of B2B marketing experience within an international matrix organization, with a proven track record in driving global marketing initiatives towards local market acceptance.
3. Strong project management skills and experience in multi-channel campaigns.
4. Confident communicator with the ability to collaborate, build relationships, and influence stakeholders.
5. Hands-on mentality with a strategic, results-oriented teamwork style.
6. Strategic, results-oriented mindset with a practical approach to marketing.
7. Detail-oriented, reliable, and goal-driven with excellent organizational skills.
8. Fluent in English (both written and spoken); additional languages are an advantage.

We will provide :

1. Being part of a truly global team that values collaboration and innovation.
2. Opportunities to shape and drive local strategies for a leading global brand.
3. A professional environment where your contributions make a meaningful impact.
4. Numerous opportunities for internal development and career progression within a large global company.

This role is based in Munich with travel as needed to support projects and initiatives. You will report to the Chief Commercial Officer Partner Markets.

What happens next?

If you’re ready to take the next step in your career and want to be part of a team that values your skills, ideas, and ambition, we’d love to hear from you!

We appreciate that your time is valuable and applying for a new job can be a lengthy process — we’ll get back to you soon.

We are a global manufacturer of construction materials. Within our Knauf Group, our 42,000 team members in 90 countries across 300 sites provide a huge opportunity for anyone with ambition and energy. We value everyone's contribution equally and ask that you bring your whole self to work, to enrich the business further, as together we achieve more in a safe and inclusive environment.

Knauf Ceiling Solutions is proud to be part of the Knauf Group. With 9 manufacturing sites and a presence in over 100 countries, we continue to grow and seek passionate, ambitious individuals to help us achieve our goals. We are all guided by core values and believe in the positive impact large companies can have on the world.