Senior Global Marketing Manager

Knauf Ceiling Solutions; München; Vor Ort; EUR 60.000 - 100.000; Vollzeit

Zusammenfassung

Ein etabliertes Unternehmen in der Bauindustrie sucht einen Senior Global Marketing Manager, um globale Marketinginitiativen zu koordinieren und lokale Strategien zu gestalten. Diese spannende Rolle bietet die Möglichkeit, die Markenpositionierung zu stärken und die Marktakzeptanz durch kreative Kommunikationsstrategien zu fördern. Sie werden Teil eines dynamischen Teams, das Innovation und Zusammenarbeit schätzt, und Ihre Beiträge werden einen bedeutenden Einfluss auf die globale Markenstrategie haben. Wenn Sie eine Leidenschaft für Marketing und internationales Geschäft haben, ist dies die ideale Gelegenheit für Sie, Ihre Karriere auf die nächste Stufe zu heben.

Leistungen

Möglichkeiten zur internen Entwicklung

Karrierefortschritt in einem großen Unternehmen

Professionelles Arbeitsumfeld

Teil eines globalen Teams

Qualifikationen

• 10+ Jahre B2B Marketing Erfahrung in einer internationalen Matrixorganisation.
• Starke Projektmanagementfähigkeiten und Erfahrung in Multi-Channel-Kampagnen.

Aufgaben

• Koordination globaler Marketinginitiativen für lokale Partnermärkte.
• Entwicklung von KPI's und Prozessen für lokale Aktivitäten.

Kenntnisse

B2B Marketing Erfahrung

Projektmanagement

Kommunikationsfähigkeiten

Strategisches Denken

Detailorientierung

Fließend in Englisch

Ausbildung

Abschluss in Marketing oder verwandtem Bereich

Tools

Marketing-Tools

Analyse-Tools

Jobbeschreibung

Knauf stands for opportunity. We know that opportunity looks different to each person and we are proud that we see opportunity in everyone. This exciting role as Senior Global Marketing Manager within our global commercial organization of the ceilings division is the perfect next opportunity to build a unique career, in a values-led culture with a clear purpose of making tomorrow a home for all of us.

As part of the global commercial and marketing team, the task for the Senior Global Marketing Manager is to work closely with our local marketing teams around the globe, providing them with centrally created ceiling marketing initiatives and content, balancing global consistency with local relevance to meet diverse target audiences.

What you will be doing:

1. Coordinate global marketing initiatives for local partner market integration, detect and drive synergies across them.
2. Define and manage KPI’s for local activities and develop processes and tools for knowledge transfer, competitor analysis, and marketing planning.
3. Grow and maintain the image of Knauf as the leading ceilings solutions vendor through local marketing communications, aligning with our global brand positioning and integrating global brand strategy into local market business strategies.
4. Contribute to local omnichannel communication strategies across various platforms, including PR, social media, web, exhibitions, and performance marketing.
5. Adapt and contribute to strategies for local marketing activities and sales organizations for introducing new products or solutions in our local markets.
6. Lobby for and consult on the inclusion of ceiling specific content in the overall marketing plans of the global markets where ceilings are one part of their overall portfolio.
7. Drive global lead generation campaigns across all markets.

What we would love for you to bring to the team:

1. Degree in marketing, Marketing Communications, or a related field.
2. 10+ years of B2B marketing experience, within an international matrix organization and proven track record in driving global marketing initiatives towards local market acceptance.
3. Strong project management skills and experience in multi-channel campaigns.
4. Confident communicator with the ability to collaborate, build relationships and influence relevant stakeholders.
5. Hands-on mentality with a strategic and results-orientated teamwork style.
6. Strategic, results-oriented mindset with a hands-on approach to marketing.
7. Detail-oriented, reliable, and goal-driven with excellent organizational skills.
8. Fluent in English (both written and spoken); additional languages are an advantage.

We will provide:

1. Be part of a truly global team that values collaboration and innovation.
2. Opportunity to shape and drive local strategies for a leading global brand.
3. Work in a professional environment where your contributions make a meaningful impact.
4. Many opportunities for internal development and career progression in a large global company.

This role is based in Munich with travel as needed to support projects and initiatives. You will report to the Chief Commercial Officer Partner Markets.

What happens next?

If you’re ready to take the next step in your career and want to be part of a team that values your skills, ideas, and ambition, we’d love to hear from you!

We appreciate that your time is precious and applying for a new job can be a lengthy process- and we’ll get back to you soon.

We are a global manufacturer of construction materials and within our Knauf Group, our 42,000 team members in 90 countries across 300 sites provide a huge opportunity for anyone with ambition and energy. We value everyone's contribution equally and we ask that you bring your whole self to work, to enrich the business further, as together we achieve more in a safe and inclusive environment.

Knauf Ceiling Solutions is proud to be part of the Knauf Group. With 9 manufacturing sites and a global presence in over 100 countries, we continue to grow and are looking for passionate, ambitious individuals to help us achieve our goals. We are all led by the same core values and believe in the powerful potential of large companies to have a positive impact on the world.