Senior Global Brand Manager (m/w/d)

Hays; Bielefeld; Hybrid; EUR 80.000 - 110.000; Vollzeit

Zusammenfassung

An established industry player in the FMCG sector is seeking a talented Brand Manager to spearhead global brand strategies and product innovations. This dynamic role involves managing brand positioning across diverse markets, leading a small team, and executing impactful communication campaigns. With a focus on digital marketing and AI-driven tools, you'll collaborate with international teams to drive growth and enhance brand presence. Enjoy a competitive salary, flexible home office arrangements, and a supportive company culture that values collaboration and respect. This is an exciting opportunity to make a significant impact in a reputable organization.

Leistungen

30 days of annual leave

Flexible home office arrangements

Competitive salary package

Modern office environment

Exclusive corporate benefits

Qualifikationen

• 5+ years of experience in global marketing, preferably in FMCG.
• Fluency in English; German is a plus.

Aufgaben

• Develop and implement global brand strategies.
• Collaborate with international teams and manage brand positioning.

Kenntnisse

Global Brand Strategies

Digital Marketing

Analytical Skills

Creative Problem-Solving

Team Leadership

AI-Driven Tools

Ausbildung

Degree in Business Administration

Tools

SEO

SEA

Social Media

PR

Jobbeschreibung

Our client, a distinguished leader in the FMCG sector, is currently undergoing expansion. To support this growth, we are seeking a highly skilled and experienced Brand Manager (m/f/d) to join the organization at the earliest opportunity.

Tasks

• Develop and implement global brand strategies
• Manage and oversee brand positioning across target markets
• Design and launch customer-focused product innovations
• Collaborate with international, cross-functional teams
• Plan and execute global communication campaigns
• Leverage traditional and digital channels such as TV, PR, SEA, SEO, and social media
• Develop and support go-to-market strategies and market entry concepts
• Lead and develop a team of 1–2 brand managers
• Take responsibility for managing the global marketing budget

Profil

• Completed degree in Business Administration with a focus on Marketing, or a comparable qualification
• At least 5 years of professional experience in global marketing, preferably within the FMCG sector
• Proven experience working with international teams or in foreign subsidiaries
• Strong expertise in digital marketing and high affinity for AI-driven tools
• Fluency in English is essential; German language skills are an advantage
• Excellent analytical skills combined with creative problem-solving abilities
• Strong team player with an entrepreneurial mindset

Benefits

• Engage in varied and dynamic responsibilities within a well-established and reputable company
• Benefit from a competitive salary package and a permanent employment contract, including 30 days of annual leave
• Take advantage of remote working opportunities through flexible home office arrangements
• Work in a state-of-the-art and modern office environment
• Enjoy exclusive corporate benefits designed to enhance your professional and personal wellbeing
• Be part of an open and inclusive company culture, fostering collaboration and mutual respect across all organizational levels

The annual gross salary is determined based on your professional qualifications and experience and may reach up to €110,000.