Senior Field Marketing Specialist - DACH

Onetrust; München; Hybrid; EUR 60.000 - 80.000; Vollzeit

Zusammenfassung

A leading company in data governance is seeking a Senior Field Marketing Specialist for the DACH region. This role involves generating demand through various marketing channels, collaborating with sales teams, and executing campaigns to build a sales pipeline. The ideal candidate will have a BA/BS in business or marketing, 3+ years of experience in enterprise software, and proficiency in German. The position offers flexible work arrangements and a supportive environment for career growth.

Leistungen

Comprehensive healthcare

Flexible PTO

Equity options

Bonuses

Retirement support

Parental leave

Career development

Qualifikationen

• 3+ years of relevant experience, preferably in enterprise software.
• Proficient in German and excellent English communication skills.

Aufgaben

• Serve as the primary liaison between sales and marketing teams.
• Organize regional demand activities like webinars and advertising.
• Plan and execute regional marketing activities aligned with corporate campaigns.

Kenntnisse

Communication

Problem Solving

Ausbildung

BA/BS in business, marketing, or equivalent

Tools

CMS

Email Automation

AdWords

Jobbeschreibung

Senior Field Marketing Specialist - DACH

Strength in Trust

OneTrust’s mission is to enable organizations to use data and AI responsibly. Our platform simplifies data collection with consent and preferences, automates data governance with integrated risk management across privacy, security, IT/tech, third-party, and AI risk, and promotes responsible data use by enforcing data policies across the data estate and lifecycle. OneTrust supports collaboration between data and risk teams to foster rapid, trusted innovation. Recognized as a market leader, OneTrust holds over 300 patents and serves more than 14,000 customers worldwide, from industry giants to small businesses.

The Challenge

As a Senior Field Marketer at OneTrust, you will act as a key liaison between the field sales team, partner and business development teams, and our corporate marketing team. Your role involves generating awareness and demand through various marketing channels such as regional tradeshows, professional associations, field events, demand campaigns, webinars, and advertising. The goal is to build a sales pipeline and regional awareness, ensuring comprehensive coverage of the total addressable market via diverse marketing channels.

Your Mission

• Serve as the primary liaison between sales, business development, product marketing, and corporate marketing teams.
• Communicate marketing initiatives, campaigns, website updates, customer success stories, and upcoming events to regional sales teams.
• Demand Generation: Organize regional demand activities like webinars, advertising, PPC, and sponsorships to contribute to the sales pipeline.
• Campaigns: Plan, execute, and report on regional marketing activities aligned with corporate campaigns.
• Events: Identify and execute regional events that fit organizational goals.
• Industry Relations: Build relationships with associations and organizations for joint activities.
• PR: Coordinate regional announcements with local sales and develop media relationships.
• Translations: Ensure timely and accurate localization of marketing materials.
• Content: Provide feedback from the field to product marketing to enhance tools and messaging.
• Social Media: Manage regional social accounts in local languages, collaborating with sales and PR teams.
• Customer References: Work with the field to identify success stories and develop case studies and testimonials.
• Partners: Conduct meetings to evaluate partnership and sponsorship opportunities.
• Reporting: Analyze and report on the impact of marketing activities on sales metrics.
• Lead regional marketing planning and align with regional teams.
• Share best practices across teams and address field sales challenges with solutions.

You Are

• BA/BS in business, marketing, or equivalent.
• 3+ years of relevant experience, preferably in enterprise software.
• Experience in event/webinar planning, digital marketing, and media/industry relations.
• Proficient in German (written and spoken).
• Excellent English communication skills.
• Proactive attitude with problem-solving skills.
• Strong communication, writing, editing, and project management abilities.
• Understanding of technology and business/value abstraction.
• Familiar with marketing systems (CMS, email automation, AdWords, webinars, etc.).
• Ability to work under tight deadlines with limited resources.
• Passionate about working in a fast-paced, lean environment and refining processes.
• Willing to travel up to 30% as needed.

Where we Work

OneTrust offers flexible work arrangements, emphasizing a culture of collaboration, connection, learning, and celebration. Specific work location requirements vary; verify during your interview. Our support includes comprehensive healthcare, flexible PTO, equity options, bonuses, retirement support, parental leave, career development, and more. Benefits vary by country. For details, consult your recruiter or visit onetrust.com/careers.

Resources

Learn more about OneTrust and its people. You have rights regarding your personal data, including access, correction, and deletion, detailed in our Privacy Overview. To exercise these rights, contact us using the Data Subject Request Form. Beware of recruitment scams; legitimate communications will come from official @onetrust.com email addresses.

Our Commitment to You

Joining OneTrust means embarking on a boundaryless career with a diverse, inclusive team passionate about meaningful work. Your expertise will help shape the emerging industry of Trust. We prioritize your growth, offering a supportive environment to advance your career.

We are committed to equal employment opportunity and prohibit discrimination or harassment of any kind based on protected characteristics.

Our Privacy Center

We are transparent about data collection and use, allowing you to manage your preferences and exercise your rights easily.