(Senior) Employer Branding Manager (f/m/d)

Applike Group GmbH; Hamburg; Hybrid; EUR 55.000 - 75.000; Vollzeit

Zusammenfassung

A leading tech company in Hamburg is seeking an Employer Branding Manager to elevate their brand and attract top talent. The role involves crafting impactful narratives, managing social media, and partnership with recruitment teams. Candidates should have 4+ years in branding/marketing, with strong communication skills in both German and English.

Leistungen

High Impact, Ownership in your work

Growth and Learning opportunities

Flexible work culture with hybrid options

Diverse, motivated international team

Competitive salary and benefits

Central Hamburg location with amenities

Qualifikationen

• 4+ years of experience in employer branding or growth marketing.
• Proven success in building employer brand strategies.
• Excellent communication skills in German and English.

Aufgaben

• Lead strategic positioning and create compelling narratives.
• Manage social media platforms and develop brand messaging.
• Monitor branding trends and optimize strategies.

Kenntnisse

Employer Branding

Digital Marketing

Content Creation

Communication

Copywriting

Analytics

Jobbeschreibung

Join applike group to lead and elevate our employer brand, crafting impactful messaging that attracts top talent and showcases our unique culture and tech-driven portfolio. You'll drive visibility, engagement, and talent connection across all key channels in a fast-paced, international environment.

The applike group is committed to creating engaging experiences for every app user around the world. We are passionate about creating market-changing products, technologies, and companies. We have already founded 5 companies, including adjoe, justDice, Sunday, justtrack, and Tabbler, each innovating in mobile advertising, gaming loyalty, hybrid casual gaming, user acquisition automation, and engaging mobile games for top brands. Under the media company Bertelsmann, we benefit from a global network of experts and strong financial backing.

If you want to challenge yourself and work in a high-performance environment, you’ve come to the right place! Find the whole world in one office. Boost your career with awesome people!

What you will do:

• Lead the strategic positioning of applike group as an employer of choice by crafting compelling narratives that resonate across all channels, driving growth and cultural alignment.
• Create and own audience-specific employer brand messaging that showcases our work culture, values, and innovations.
• Manage our social media platforms and website to ensure a consistent, authentic brand voice that attracts top talent and boosts visibility.
• Partner with recruiting and cross-functional teams to develop employer branding initiatives that attract high-potential candidates through social media, events, thought leadership, and community engagement.
• Develop and scale a strong employer brand based on a clear EVP, positioning us as a destination for top talent.
• Monitor employer branding trends, metrics, and candidate insights to refine strategies and optimize impact.
• Optional: Coordinate press releases and media inquiries to shape public perception.

Who you are:

• 4+ years of experience in employer branding, product, or growth marketing in a fast-paced tech environment.
• Proven success in building employer brand strategies that increase awareness, engagement, and talent attraction across channels.
• Expertise in content creation, digital storytelling, and social media trends.
• Creative with an eye for design and detail, able to craft emotionally engaging content.
• Excellent communication and copywriting skills in both German and English.
• Strong understanding of digital marketing tools, analytics, and performance optimization.

Benefits:

• High Impact, Ownership in your work
• Growth and Learning opportunities
• Flexible work culture with hybrid options
• Diverse, motivated international team
• Competitive salary and benefits
• Central Hamburg location with amenities

Interview Process:

1. First interview with TA
2. Case study with VP of People and Head of TA
3. Final interview with Co-CEO

Please include a portfolio and tell us about your personal projects, salary expectations, and earliest start date. We value diversity and look forward to your application!