Senior Display Marketing Manager (f/m/x)

AUTO1 Group SE; Berlin; Vor Ort; Vertraulich; Vollzeit

Zusammenfassung

AUTO1 Group, a leader in the used car market, seeks a Senior Display Marketing Manager to spearhead display advertising initiatives. This role offers the chance to develop comprehensive strategies across various platforms while mentoring team members. Join a dynamic, international environment that invests in your career growth and well-being.

Leistungen

Dedicated education budget for courses and trainings

Flexible working hours and 30 days vacation

Discounts on well-known brands and special offers on used cars

Access to mental well-being programs like Headspace

Qualifikationen

• 2+ years’ experience in display advertising, with hands-on expertise in GDN, Native, and Programmatic platforms.
• Strong track record with retargeting campaigns and audience management.
• Experience with advanced reporting and optimization tools.

Aufgaben

• Develop and execute display strategies across GDN, Native, and Programmatic platforms.
• Own the creative process: ideate, brief, and collaborate with design teams.
• Lead A/B testing and experimentation to optimize creative assets.

Kenntnisse

Data-driven decision-making

A/B testing

Retargeting strategies

Audience segmentation

Creative mindset

Analytical skills

Project management

Fluent in English and another European language

Jobbeschreibung

Autohero is Europe’s largest independent used car dealer, revolutionizing the way customers find and buy cars. As part of the Auto1 Group, we are disrupting one of the largest industries still dominated by traditional players. With our unique online and offline presence, we offer customers a seamless, transparent, and hassle-free car-buying experience.

Our pioneering team of marketing experts uses data-driven insights to run efficient performance marketing campaigns and improve the customer journey. We operate all acquisition marketing and conversion optimization activities fully in-house, giving you the best environment to learn and grow.

We are looking for a Senior Display Marketing Manager (f/m/x) to lead and scale our display advertising channels, including Google Display Network (GDN), Native (Taboola/Outbrain), and Programmatic Display (DV360, The Trade Desk). You will have end-to-end creative and strategic ownership: from ideation and briefing to design, A/B testing, and performance optimization. You will also be responsible for advanced retargeting strategies and maximizing ROI through data-driven decision-making.

• Develop and execute display strategies across GDN, Native, and Programmatic platforms, with a strong focus on retargeting and audience segmentation

• Own the creative process: ideate, brief, and collaborate with design teams to deliver high-performing ad creatives

• Lead A/B testing and experimentation to optimize creative assets, targeting, and placements for maximum ROI

• Analyze campaign data, extract actionable insights, and iterate to improve performance across all display channels

• Stay ahead of industry trends, new features, and best practices in display and programmatic advertising

• Mentor and support junior and mid-level team members, fostering a cultureof innovation and data-driven marketing

• Collaborate cross-functionally with brand, product, and analytics teams

• 2+ years’ experience in display advertising, with hands-on expertise in GDN, Native (Taboola/Outbrain), and Programmatic (DV360, The Trade Desk)

• Strong track record with retargeting campaigns and audience management on display platforms

• Proven ability to drive growth and ROI through data-driven campaign management and creative testing

• Analytical skills and experience with advanced reporting and optimization tools

• Creative mindset and experience briefing and collaborating with designers

• Highly organized, proactive, and able to manage multiple projects simultaneously

• Fluent in English and in another European language

• Once a unicorn, now a listed public company, be part of our success story!

• We invest in your personal and professional growth with a dedicated education budget for online courses, conferences and trainings

• More than 90 different nationalities make up for a truly international and diverse working environment

• We offer discounts on well-known brands like Flaconi, Bosch, Apple and Sky, as well as special offers on used cars for you, your family and your friends

• Your work-life balance and working from home are part of our culture, so we offer you working from home options, flexible working hours and 30 days of vacation

• Stay Mindful! We believe that mental well-being is crucial for your personal and professional success. Release tension with free access to Headspace!

Contact

Joanna Sinicka

At AUTO1 Group we live an open culture, believe in direct communication, and value diversity. We welcome every applicant; regardless of gender, ethnic origin, religion, age, sexual identity, disability, or any other non-merit factor