Senior Digital Marketing Consultant

Jobgether; Deutschland; Remote; EUR 82.000 - 121.000; Vollzeit

Benefits dieser Stelle

Remote US work

401(k) retirement plan

Professional development

Zusammenfassung

PartnerCompany in the United States seeks a Senior Digital Marketing Consultant to lead strategy, execution, and optimization of integrated digital campaigns. You will drive analytics, client communication, and cross-channel planning across Paid Search, Social, Display, YouTube, and ABM initiatives.

The role blends hands-on campaign management with growing ownership of client strategy, reporting, and leadership, with opportunities to apply AI tools in daily workflows.

Qualifikationen

• 4–6 years of experience in digital marketing, paid media, media planning, or related field.
• Hands-on experience managing campaigns across Google Ads, LinkedIn Ads, META Ads Manager, Bing Ads, and YouTube.
• Experience with analytics and reporting platforms such as GA4, Adobe Analytics, Looker Studio/Data Studio, Tableau, or similar BI tools.
• Strong analytical mindset to translate complex performance data into practical recommendations.
• Experience presenting findings to clients and internal stakeholders.
• Excellent Excel and data analysis skills.
• Strong communication, organization, collaboration, and client-management abilities.
• Able to manage multiple campaigns and priorities with ownership.
• Growth mindset and enthusiasm for experimentation.
• Agency or consulting experience preferred.
• Bachelor's degree preferred.
• Experience with ABM platforms such as Terminus, 6sense, Demandbase, or Triblio is an advantage.
• Familiarity with CDPs, DMPs, marketing automation platforms, SEO, CRO, GA4 tagging, attribution.
• Experience with Looker Studio, Tableau, Power BI or similar BI tools is a plus.

Aufgaben

• Develop integrated digital marketing strategies aligned with client objectives and KPIs.
• Execute, manage, and optimize campaigns across Google Ads, LinkedIn, META, Bing, YouTube.
• Analyze campaign and site data to identify trends, risks, and optimization opportunities.
• Develop actionable recommendations to improve acquisition, engagement, conversion, and retention.
• Build and maintain campaign reporting dashboards and executive summaries.
• Collaborate with leads, analysts, creative teams, and other stakeholders.
• Use AI tools to improve workflows and scale marketing activities.
• Present campaign updates and insights in client meetings.
• Support media planning, targeting, testing strategies, budget allocation, and pacing.
• Plan, execute, and analyze A/B tests across campaigns and pages.
• Maintain accurate tracking, tagging, and measurement frameworks.
• Monitor industry developments to inform client strategies.
• Support ABM initiatives and cross-channel planning when applicable.
• Manage multiple campaigns and deadlines in a fast-paced consulting environment.

Kenntnisse

Digital marketing

Paid media

Excel

Client management

Growth mindset

Agency/consulting

Strategic thinking

Ausbildung

Bachelor's degree

Tools

Google Ads

LinkedIn Ads

META Ads Manager

Bing Ads

YouTube

GA4/Google Analytics

Adobe Analytics

Looker Studio/Data Studio

Tableau

Power BI

ABM platforms (Terminus, 6sense, Demandbase, Triblio)

Jobbeschreibung

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Senior Digital Marketing Consultant based in United States.

The Senior Digital Marketing Consultant will drive the strategy, execution, optimization, and performance analysis of integrated digital marketing initiatives across diverse client accounts.

This role combines hands-on campaign management and analytics with increasing ownership of client strategy, recommendations, and account leadership.

You'll develop performance-driven programs across Paid Search, Paid Social, Display, YouTube, and Account-Based Marketing channels.

The role requires a strong analytical mindset and the ability to turn campaign and conversion data into clear business recommendations.

You'll work closely with clients and multidisciplinary internal teams to plan campaigns, optimize performance, and identify opportunities for growth.

The position is well suited to a digital marketing professional ready to move beyond execution and take greater ownership of strategy, client communication, and cross-channel planning.

You'll also have opportunities to apply AI tools and emerging capabilities while contributing to a collaborative, learning-focused consulting environment.

Accountabilities:

• Support the development of integrated digital marketing strategies aligned with client business objectives, KPIs, acquisition goals, and broader marketing priorities.
• Execute, manage, and optimize campaigns across Google Ads, LinkedIn Ads, META Ads Manager, Bing Ads, YouTube, and other paid media platforms.
• Analyze campaign, website, conversion, and performance data to identify trends, insights, risks, and optimization opportunities.
• Develop actionable recommendations designed to improve acquisition, engagement, conversion, and retention performance.
• Build and maintain campaign reporting dashboards, visualizations, and executive-ready performance summaries.
• Collaborate with Digital Marketing Leads, analysts, creative teams, analytics specialists, and other stakeholders to deliver integrated marketing programs.
• Use AI tools and emerging frameworks to improve day-to-day workflows, develop capabilities, and scale marketing activities.
• Participate directly in client meetings, presenting campaign updates, performance trends, insights, and optimization recommendations.
• Support media planning, audience targeting, testing strategies, budget allocation, and campaign pacing recommendations.
• Plan, execute, and analyze A/B tests across campaigns, audiences, creative assets, and landing pages.
• Maintain accurate campaign tracking, tagging, UTM governance, and measurement frameworks.
• Monitor industry developments, platform changes, and emerging digital marketing opportunities to inform client strategies.
• Support Account-Based Marketing (ABM) initiatives and campaign execution when applicable.
• Manage multiple campaigns, client engagements, deadlines, and competing priorities within a fast-paced consulting environment.

Requirements:

• Bring 4--6 years of experience in digital marketing, paid media, media planning, or a closely related discipline.
• Have hands-on experience managing campaigns across Google Ads, LinkedIn Ads, META Ads Manager, Bing Ads, and YouTube.
• Demonstrate experience with analytics and reporting platforms such as Google Analytics/GA4, Adobe Analytics, Looker Studio/Data Studio, Tableau, or similar BI tools.
• Possess a strong analytical mindset and the ability to translate complex performance data into practical, actionable business recommendations.
• Have experience presenting findings, insights, and strategic recommendations to clients and internal stakeholders.
• Demonstrate strong Excel and data analysis capabilities, including pivot tables, formulas, data manipulation, and performance analysis.
• Bring excellent communication, organization, collaboration, and client-management skills.
• Be comfortable managing multiple campaigns and client priorities simultaneously while taking ownership of deliverables and outcomes.
• Demonstrate a growth mindset and enthusiasm for experimentation, testing new digital strategies, learning from results, and scaling successful approaches.
• Agency or consulting experience is strongly preferred.
• A bachelor's degree is preferred.
• Experience with ABM platforms such as Terminus, 6sense, Demandbase, or Triblio is an advantage.
• Familiarity with CDPs, DMPs, marketing automation platforms, SEO, CRO, website analytics, GA4 event tracking, tagging, or attribution methodologies is beneficial.
• Experience with Looker Studio, Tableau, Power BI, or comparable visualization and business intelligence tools is a plus.

Benefits:

• Competitive compensation and benefits package.
• Retirement savings plan through a 401(k).
• Flexible vacation.
• Remote work opportunity within the United States.
• Exposure to a diverse portfolio of B2B and B2C clients across industries.
• Meaningful strategic scope with opportunities to take increasing ownership of client strategy and account leadership.
• Collaborative environment with strong investment in professional development and knowledge sharing.
• Career development opportunities supported by structured growth and collaboration with experienced practitioners.
• Opportunity to work with AI tools and emerging digital marketing capabilities as part of everyday workflows.
• Hands-on exposure to integrated digital marketing, analytics, paid media, ABM, experimentation, and performance optimization.