Senior CRM Specialist (Engagement and retention)

JR Germany; Berlin; Vor Ort; EUR 60.000 - 80.000; Vollzeit

Zusammenfassung

A leading company in the fintech sector is seeking a Senior CRM Specialist in Berlin. The role involves balancing operational excellence with strategic initiatives to enhance customer engagement and retention. Candidates should have a strong background in CRM strategies, proven technical skills, and the ability to analyze campaign performance. Join an innovative team with benefits that promote personal development and an inclusive work environment.

Leistungen

Competitive personal development budget

Work from home budget

Discounts to fitness & wellness memberships

Language apps

Public transportation

Premium subscription on personal N26 bank account

High degree of autonomy

Relocation package with visa support

Qualifikationen

• 3+ years of experience in CRM roles.
• Strong technical skills including HTML and A/B testing.
• Proficiency in CRM tools to drive effective campaigns.

Aufgaben

• Execute multi-channel CRM campaigns using a holistic approach.
• Lead implementation of strategic initiatives with the CRM team.
• Optimize campaign performance using A/B testing methodologies.

Kenntnisse

HTML

A/B testing

Data-driven mindset

Communication

Collaboration

Creative problem-solving

Ausbildung

Bachelor's degree in Marketing, Business, or related field

Tools

CRM tools

Jobbeschreibung

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Senior CRM Specialist (Engagement and retention), Berlin

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Client:

N26 GmbH

Location:

Berlin, Germany

Job Category:

Other

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EU work permit required:

Yes

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Job Views:

2

Posted:

14.06.2025

Expiry Date:

29.07.2025

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Job Description:

N26 has reimagined banking for today's digital world. Technology and design empower everything we do and it's how we are building the global banking platform the world loves to use.

We've eliminated physical branches, paperwork, and hidden fees for an elegant digital experience and supreme savings. Giving people the power to live and bank their way is what gets us out of bed in the morning and inspires the work that we do.

Founded in 2013, N26 now has 7 million customers in 24 markets. We employ more than 1,500 employees across 3 office locations in Berlin, Vienna and Barcelona. Besides the main offices, N26 also has local offices in Paris, Madrid, Milan, and São Paulo.

As a Sr CRM Specialist, engagement and retention, you will play a pivotal role in leading and shaping our CRM strategies, with a focus on a balanced mix of 50% operational tasks and 50% strategic initiatives. Your expertise will be essential in optimising our CRM engagement and retention efforts to align with the company's overarching goals and objectives.

Operational Excellence (50%)

• Execute multi-channel CRM campaigns, employing a holistic approach to engage effectively with our customer base.
• Collaborate closely with cross-functional teams and stakeholders to ensure the seamless delivery of complex campaigns, leveraging your operational expertise.
• Champion adherence to established processes, both within your role and among stakeholders, to maximise campaign efficiency and operational excellence.
• Conceptualize, set up, and maintain automated communication workflows that support the achievement of CRM key performance indicators.

Analytic mastery

• Collaborate with data analytics and data engineers to ensure a data driven approach to your work.
• Utilise A/B testing methodologies to optimise campaign performance, leveraging your technical and analytic proficiency.
• Own and report on the development of your KPI's.

Strategic Leadership (50%)

• Collaborate closely with the CRM team and seasoned CRM managers to conceptualise and plan new strategic campaigns that align with the company's overarching goals.
• Lead the implementation of these strategic initiatives, leveraging your strategic insights and operational expertise to drive success.
• Apply data-driven insights and your understanding of customer segments to ensure targeted messaging and the achievement of strategic objectives.
• Bachelor's degree in Marketing, Business, or a related field (or equivalent work experience).
• 3+ years of experience in CRM roles
• Proven track record in CRM campaign execution and optimization at a senior level.
• Strong technical skills, including HTML and A/B testing, to ensure operational excellence.
• Proficiency in CRM tools to drive effective campaigns.
• Data-driven mindset with the ability to analyze and interpret campaign performance data.
• Excellent communication and collaboration skills to lead cross-functional teams effectively.
• Creative problem-solving ability combined with a strategic mindset to drive innovation in CRM initiatives.
• Accelerate your career growth by joining one of Europe's most talked about disruptors .
• Employee benefits that range from a competitive personal development budget, work from home budget, discounts to fitness & wellness memberships, language apps and public transportation.
• As an N26 employee you will have access to a Premium subscription on your personal N26 bank account. As well as subscriptions for friends and family members.
• Vacation days vary depending on your location of work. Additional day of annual leave for each year of service.
• A high degree of autonomy and access to cutting edge technologies - all while working with a friendly team of peers of diverse nationalities, life experiences and family statuses.
• A relocation package with visa support for those who need it.

N26 is an equal opportunity employer and values diversity. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status or disability status.

We recognize that our strength lies in our people and the varied perspectives they bring to our workforce. We strive to build talented and diverse teams to drive our business success and empower our people to reach their full potential.

We genuinely welcome and encourage applications from people of all backgrounds, cultures, genders, sexual orientations, abilities, neurodiversities, and ages. We're committed to creating an inclusive workspace where everyone feels valued and respected, free from harassment and discrimination.