Senior Concepter (m/f/d)

Avantgarde; München; Hybrid; EUR 65,000 - 95,000; Full time

Benefits offered by this job

Home office options

Remote work up to 3 weeks/year

Company bike and gym discounts

Team events

Job summary

AVANTGARDE in Munich seeks a Brand Experience Designer to craft concepts for activations, retail experiences, events, and cross-channel campaigns. Translate briefs into compelling narratives and develop holistic consumer journeys that translate into practical activation mechanisms.

You will lead creative teams, present ideas to clients, and collaborate with design, architecture, and project management to shape innovative brand experiences.

Qualifications

• Several years of experience in creative concept development, ideally in brand experience, event marketing, and/or retail.
• Strong conceptual skills with a strategic understanding and a sense for brands and audiences.
• Ability to think across channels and translate ideas into compelling storylines and presentations.
• Confidence in public speaking and strong German and English communication.

Responsibilities

• You'll develop creative and strategically sound concepts for brand activations, retail experiences, events, and cross-channel campaigns.
• You'll translate briefs and brand strategies into powerful creative concepts, taglines, and narratives.
• You'll design holistic consumer journeys and create activation mechanisms that inspire people.
• You'll create concept decks and present ideas to internal teams and clients.
• You'll collaborate with design, architecture, and project management colleagues and contribute your perspective.
• You'll take conceptual responsibility for projects and lead creative teams independently.
• You'll contribute to pitches and the development of existing client projects.

Job description

The AVANTGARDE Group, with its portfolio of specialized agencies, is a major player in the experience economy. AVANTGARDE is a globally operating corporate group with more than 650 employees at 13 locations worldwide. In addition to AVANTGARDE Germany, the agency division includes other agency brands such as Trendbüro and Slash.Digital, offering a wide range of solutions and services. AVANTGARDE covers all physical and digital touchpoints along the customer journey.

Our Mission: „Crafting Stories. Shaping Spaces. Creating Fans.”

Join our team!

Do you not only provide creative inspiration but also think in terms of holistic brand experiences? Do you know how to develop strong guiding concepts from strategic insights and bring them to life across various channels and touchpoints? Do you love great storytelling, compelling presentations, and concepts that work beyond just on paper? Then join our Brand Experience Design Team in Munich!

Your Tasks

• You’ll develop creative and strategically sound concepts for brand activations, retail experiences, events, and cross-channel campaigns.
• You’ll translate briefs and brand strategies into powerful creative concepts, taglines, and compelling narratives.
• You’ll think in terms of holistic consumer journeys and develop practical activation mechanisms that inspire people.
• You create compelling concept decks and confidently present your ideas both internally and to clients.
• You work closely with colleagues from design, architecture, and project management, actively contributing your perspective.
• You take conceptual responsibility for projects and lead creative teams independently.
• You actively contribute to pitches, the further development of existing client projects, and creative collaboration within the team.

Your Profile

• Several years of experience in creative concept development, ideally in the areas of brand experience, event marketing, and/or retail.
• Strong conceptual skills, a keen strategic understanding, and a good sense for brands and target audiences.
• You think across channels and can translate your ideas into compelling storylines and presentations.
• Confidence in public speaking and persuasive communication skills in German and English.
• Lifestyle, culture, trends, and new technologies are your sources of inspiration for contemporary ideas.
• You’re proficient in PowerPoint and use AI tools such as ChatGPT, Gemini, or image-generation tools thoughtfully and responsibly to support the creative process.
• Solution-oriented and pragmatic mindset—you stand by your opinions but remain open to new perspectives and constructive feedback.

Benefits

• Bye-bye boredom – we offer flexible models such as home office options, individual hourly arrangements, and job rotation.
• Wanderlust? With us, you have the opportunity to work remotely worldwide for up to three weeks per year.
• Cycle in the countryside, work out at the gym, or go on an extensive shopping spree – a company bike, discounted Body & Soul membership, and numerous discount promotions make it possible.
• Be part of our legendary team and company events. These are all about gathering inspiration, exchanging ideas, and networking.
• And don't forget: with us, you'll spend your coffee and lunch breaks on Munich's most beautiful rooftop terrace with its own barista and real sheep.

What to look forward to

Working from home and remote work are part of our everyday routine, and we’re extremely flexible in this regard. However, since this is a headquarters position, we’re looking for someone to join our office in Munich. We expect you to be physically present on-site on a regular basis so you can be close to the team, directly support co‑creation processes, and actively help shape the creative culture in the studio.